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# Brutalism-Themed Artful Sneakers
adidas' Orketro Sneakers are Inspired by the 90s and Brutalism

By Amy Duong | Published 2022-05-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/orketro
References: [hypebeast](https://hypebeast.com/2022/5/adidas-orketro-bright-blue-carbon-gx3129-release-date) & [asphaltgold](https://www.asphaltgold.com/en/products/adidas-orketro-bright-blue-carbon-core-black)

Sportswear giant [adidas](https://www.trendhunter.com/trends/aruku) introduces its latest footwear silhouette with the spotlight on the [Orketro](https://www.trendhunter.com/trends/orketro-brazil) sneaker model for the season. It boasts a futuristic design language with a plethora of technical updates and visual language. The inspiration behind the sneaker stems from the 90s for a [retro flair](https://www.trendhunter.com/trends/sl-72-shoes), along with influences of brutalism for an artful look.

It has a low-cut shape and is made from mesh materials throughout the upper in a streaky overlaying accent for a contemporary feel. The color palette is set on a Bright Blue hue with Carbon details throughout the overlaying accents by the throat and the stripes that decorate the forefoot. It all sits on top of the adiPrene cushioning and has a unique paint job.

Image Credit: Asphalt Gold

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 93% | Activity: 71% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What's Driving This Trend

- **Brutalist-inspired Footwear:** Incorporate brutalist architectural elements into footwear design for a standout, artful look.
- **Retro Futurism:** Blend design elements from past and future eras to create a stylish and unique aesthetic.
- **Technical Updates in Footwear:** Incorporate innovative technical features and materials into footwear for enhanced comfort and performance.

### Who This Affects Most

- **Apparel and Fashion Retail:** Introduce new, unique footwear designs that incorporate diverse artistic and architectural styles to appeal to fashion-forward customers.
- **Athletic Footwear Manufacturing:** Innovate in the production processes and materials used in footwear to improve performance and comfort for athletes.
- **Architecture and Design:** Integrate aspects of architectural style and design into fashion and footwear for cross-disciplinary collaborations and artistic ventures.

## Related on Trend Hunter

- [Brazil-Inspired Striking Footwear](https://www.trendhunter.com/trends/orketro-brazil.md)
- [Ultra-Plump Sleek Running Shoes](https://www.trendhunter.com/trends/aruku.md)
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- [Trout-Inspired Textural Sneakers](https://www.trendhunter.com/trends/mocaturf.md)
- [Biomorphic Retro Runners](https://www.trendhunter.com/trends/hal-studios-adidas.md)
- [Slim-Structural Leather Sneakers](https://www.trendhunter.com/trends/country-og.md)
