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# Donut-Style Cinnamon Rolls
Krispy Kreme Just Debuted a New Original Glazed Cinnamon Roll

By Katherine Pendrill | Published 2021-09-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/original-glazed-cinnamon-roll
References: [chewboom](https://www.chewboom.com/2021/09/27/krispy-kreme-debuts-new-original-glazed-cinnamon-rolls-and-new-cinnamon-toast-crunch-cinnamon-rolls/)

This fall, [Krispy Kreme](https://www.trendhunter.com/trends/golden-harvest-collection) is doubling down on cinnamon flavors with the debut of two exciting new products: the Original Glazed Cinnamon Roll and the Cinnamon Toast Crunch Cinnamon Roll.

For the first time ever, Krispy Kreme will be expanding beyond donuts to offer two types of cinnamon rolls. The first is the Original Glazed Cinnamon Roll, which starts with a yeast-raised dough that is hand-rolled into a cinnamon roll swirl and then coated with the brand’s iconic Original Glaze. For something even more indulgent, there's the Cinnamon Toast Crunch Cinnamon Roll. This hybrid creation starts with the same Yeast-raised dough, which is rolled, glazed, and topped with [Cinnamon Toast Crunch cereal](https://www.trendhunter.com/trends/krispy-kreme-x-fruity-pebbles-milk). The whole thing is then coated in a sweet cereal milk icing swirl.

Krispy Kreme's new cinnamon rolls are available now through October 10, 2021.

Image Credit: Krispy Kreme

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 6% | Activity: 28% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Cinnamon Roll Innovation:** Opportunity for bakeries and cafes to create unique twists on traditional cinnamon rolls, using unexpected flavor combinations and innovative presentation.
- **Expansion Into New Products:** Opportunity for food and beverage companies to expand their product lines beyond their traditional offerings, attracting new customers and boosting sales.
- **Limited-time Offerings:** Opportunity for food and beverage companies to generate buzz and excitement through limited-time offerings, encouraging customers to try new products and visit stores more frequently.

### Sectors Adopting This

- **Bakery:** Bakeries can incorporate creative and unique cinnamon roll flavors and presentation styles into their menu to cater to customers with diverse preferences.
- **Fast Food:** Fast food chains can create innovative twists using cinnamon roll flavors to drive sales, generate excitement, and increase customer loyalty.
- **Retail:** Retail food and beverage companies can experiment with new product offerings and seasonal flavors to keep customers engaged and regularly coming back to their stores.

## Related on Trend Hunter

- [Sweet Cereal-Flavored Doughnuts](https://www.trendhunter.com/trends/krispy-kreme-cinnamon-milk-glazed.md)
- [Sunday-Only Cinnamon Rolls](https://www.trendhunter.com/trends/krispy-kreme-cinnamon-roll.md)
- [Rolled-Shaped Cinnamon Cereal](https://www.trendhunter.com/trends/cinnamon-toast-crunch-rolls.md)
- [Churro-Inspired Donut Collections](https://www.trendhunter.com/trends/churrdough-collection.md)
- [Cinnamon Roll Cupcakes](https://www.trendhunter.com/trends/cinnamon-roll-cupcakes.md)
- [Cinnamon Roll Sugar Cookies](https://www.trendhunter.com/trends/maple-cinnamon-roll-cookie.md)
- [Soft-Baked Cinnamon Roll Cookies](https://www.trendhunter.com/trends/pillsbury-cinnamon-roll-cookies.md)
- [Seasonal Cinnamon Roll Lineups](https://www.trendhunter.com/trends/cinnarolls.md)
- [Seasonal Fall Donut Collections](https://www.trendhunter.com/trends/golden-harvest-collection.md)
