# Vegan-Friendly Yuzu Sauces The Cleaspring Organic Yuzu Ponzu Sauce is Flavorful and Complex By Michael Hemsworth | Published 2020-02-22 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/organic-yuzu-ponzu References: [talkingretail](https://www.talkingretail.com/products-news/grocery/clearspring-adds-citrus-sauce-to-range-21-02-2020/) & [clearspring](https://www.clearspring.co.uk) The Cleaspring Organic Yuzu Ponzu sauce is a new vegan-friendly product from the food brand that will offer consumers a way to enhance their favorite recipes with an [authentic Japanese flavor](https://www.trendhunter.com/trends/japanese-dipping-sauce). The product is made with real [Yuzu juice](https://www.trendhunter.com/trends/ukiyo-yuzu-gin) to give the sauce an authentic flavor that balances the profile of several citrus varieties. The sauce is available now in the UK at a price point of £4.70 for a 150ml bottle. Director at [Clearspring](https://www.trendhunter.com/trends/clearspring-organic-pure) Maria Dawson spoke on the new Cleaspring Organic Yuzu Ponzu sauce saying, "Our Organic Yuzu Ponzu has been some time in the making. We wanted to ensure we captured the authentic taste of Japanese Ponzu, whilst making it plant-based and accessible to all. There is a huge international focus on Japan this year. With the launch of this new Organic Yuzu Ponzu, we want to invite even more people to try Japanese foods and ingredients and add the great taste of Japan to their mealtimes.” ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 9% | Activity: 13% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Plant-based Sauces:** The trend of plant-based sauces is on the rise, with an opportunity for companies to create unique and flavorful sauces that cater to a growing vegan and health-conscious customer base. - **Authentic Ethnic Flavors:** The demand for authentic ethnic flavors is increasing, providing an innovative opportunity for brands to create unique and diverse products. - **Citrus-infused Sauces:** The trend of citrus-infused sauces is gaining popularity, presenting an opportunity for companies to create bold and flavorful sauces with a tangy twist. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the trend of plant-based sauces by creating new and innovative products that cater to a vegan and health-conscious customer base. - **Ethnic Foods:** The ethnic foods industry can capitalize on the trend of authentic ethnic flavors by expanding their product lines and creating unique products that cater to diverse taste preferences. - **Sauces and Condiments:** The sauces and condiments industry can capitalize on the trend of citrus-infused sauces by creating bold and flavorful sauces with a tangy twist that can enhance the flavor of any dish. ## Related on Trend Hunter - [Recipe-Ready Yuzu Juices](https://www.trendhunter.com/trends/yuzu-juice.md) - [At-Home Japanese Restaurant Sauces](https://www.trendhunter.com/trends/cooking-dipping-sauce.md) - [Yuzu Juice Spheres](https://www.trendhunter.com/trends/yuzu-pearls.md) - [Yuzu-Flavored Sparkling Waters](https://www.trendhunter.com/trends/made-with-real-fruit.md) - [RTD Yuzu Refreshment](https://www.trendhunter.com/trends/yuzu-ade.md) - [Sustainable Soy-Free Sauces](https://www.trendhunter.com/trends/soy-free-sauce.md) - [Savory Citrus Juices](https://www.trendhunter.com/trends/sudachi-juice.md) - [Vegan-Friendly Cooking Sauces](https://www.trendhunter.com/trends/plantbased-cooking-sauces.md) - [Aromatic Citrus Juices](https://www.trendhunter.com/trends/yuice.md)