# Organic Tampon Subscriptions Lola is a Subscription Service Delivering 100% Cotton Tampons By Rebecca Byers | Published 2015-07-20 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/organic-tampon References: [fastcompany](http://www.fastcompany.com/3048246/innovation-agents/can-lola-do-for-tampons-what-harrys-and-dollar-shave-club-did-for-razors) & [mylola](https://www.mylola.com/) [Lola](https://www.trendhunter.com/trends/international-womens-day-cupcakes) is an innovative [organic tampon subscription service](https://www.trendhunter.com/trends/ecofriendly-tampons) that provides a customizable mixture of tampons delivered to one's doorstep each month. The Lola products are 100% cotton and are available in light, regular and super absorbancies. Possibly of most note is the fact that Lola tampons are entirely free of fragrance, chlorine and bleach, making them a lot better for bodies. A Lola subscription starts at $10 a month for a box of 18 organic tampons. The box itself is discreet and features a continuation of Lola's minimalist branding in white and blue. The business model championed by Lola is not unlike the Dollar Shave Club and will likely change the scope of [feminine product purchases](https://www.trendhunter.com/trends/aunt-flow). Speaking to the changing lifestyle of modern consumers, this unique service combine the desire for subscription services that deliver important items to the doorstep as well as health consciousness. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 71% | Activity: 90% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Organic Tampon Service:** Subscription services for organic tampons is a disruptive innovation opportunity with an increasing demand for sustainable and natural products in the market. - **Customizable Tampon Subscription:** Customizable tampon subscriptions are a disruptive innovation opportunity to cater to personal preferences of women and meet the diverse needs of their menstrual cycles. - **Eco-friendly Feminine Products:** Eco-friendly feminine products are a disruptive innovation opportunity due to the increasing awareness and demand for sustainable products and reducing environmental waste. ### Where This Applies - **Feminine Hygiene Industry:** Feminine hygiene industry is disrupted with organic tampon subscription services that cater to increasing consumer demand for sustainable and eco-friendly feminine products. - **Subscription Service Industry:** Subscription service industry can incorporate customizable tampon subscriptions to expand their services and cater to the growing demand for personalization and convenience. - **Health and Wellness Industry:** Health and wellness industry can be disrupted by the increasing demand for natural and eco-friendly feminine products, leading to the emergence of new innovative products and services. ## Related on Trend Hunter - [Comfort-Focused Lubricated Tampons](https://www.trendhunter.com/trends/marlow-1.md) - [Viral Organic Tampons](https://www.trendhunter.com/trends/vive-for-your-v.md) - [Tampon-Paired Personal Lubricants](https://www.trendhunter.com/trends/marlube.md) - [Branded Feminine Product Donations](https://www.trendhunter.com/trends/free-tampons-and-pads.md) - [Monthly Litter Box Subscriptions](https://www.trendhunter.com/trends/litter-box-subscription.md) - [Planet-Friendly Period Care Expansions](https://www.trendhunter.com/trends/totm.md) - [Non-Toxic Cleaning Subscriptions](https://www.trendhunter.com/trends/branch-basics-1.md) - [Turkish Cotton Towel Subscriptions](https://www.trendhunter.com/trends/plush-ritual.md) - [Home Cleaning Subscription Boxes](https://www.trendhunter.com/trends/grove-collaborative-1.md)