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# Squeezable Snack Pouches
Sprout Organic SMASH is a New Line of Kid-Friendly Pureed Snacks

By Katherine Pendrill | Published 2016-09-06 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-smash
References: [preparedfoods](http://www.preparedfoods.com/articles/118674-organic-smash-fruit-vegetable-and-super-grain-pouch) & [sproutorganicfoods](http://www.sproutorganicfoods.com/all-family)

Sprout Foods, Inc. recently expanded its product lineup beyond organic baby food to include a new lineup of pureed snacks called Sprout Organic SMASH. While there are a number of pureed snacks already on the market, many of these products are made with sugars, fillers and other artificial ingredients. These new snack pouches gives parents a more natural option for keeping their kids full between meals.

The new Sprout Organic SMASH lineup consists of pureed snacks made from organic, GMO-free fruits, vegetables and whole grains. The Fruit & Super Grain varieties serve as a good source of fiber while the Fruit & Veggie varieties are rich in vitamins A and C. In addition to providing kids with a burst of nutrition, the snacks are also packaged in [squeezable pouches](https://www.trendhunter.com/trends/motts-fruit-smoothie) that make the pureed blends fun and easy to eat.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 23% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What's Driving This Trend

- **Organic Snacks:** The trend of organic snacks offers disruptive innovation opportunities for companies to create healthier, more natural alternatives to traditional snack options.
- **Gmo-free Products:** The trend of GMO-free products provides opportunities for companies to introduce genetically modified organism-free options that appeal to health-conscious consumers.
- **Convenient Packaging:** The trend of convenient packaging creates opportunities for companies to develop innovative, easy-to-use packaging solutions that enhance the consumer experience.

### Who This Affects Most

- **Food and Beverage:** The food and beverage industry can take advantage of the organic snack trend by developing a wide range of healthy, organic options for consumers.
- **Health and Wellness:** The health and wellness industry can tap into the GMO-free trend by offering products that are free from genetically modified organisms, catering to the growing demand for clean and natural products.
- **Packaging:** The packaging industry can leverage the convenient packaging trend by creating functional and user-friendly packaging solutions that enhance the convenience and portability of various products.

## Related on Trend Hunter

- [Toddler-Targeted Organic Smoothies](https://www.trendhunter.com/trends/organic-smoothies.md)
- [Jammy Superfood Bites](https://www.trendhunter.com/trends/smash-bites.md)
- [Nutrient-Packed Fruit Spreads](https://www.trendhunter.com/trends/smash-foods-fruit-spreads.md)
- [Blended Fruity Oat Snacks](https://www.trendhunter.com/trends/oaty-smooshies.md)
- [Frozen Tubed Smoothies](https://www.trendhunter.com/trends/frozen-tubed-smoothies-sweet-nothings-launches-new-kidfriendly-squeezable-s.md)
- [Veggie-Packed Baby Foods](https://www.trendhunter.com/trends/sprout-organics.md)
- [Baby-Friendly Quinoa Puffs](https://www.trendhunter.com/trends/superfood-baby-puffs.md)
- [Organic Quick-Dissolve Baby Snacks](https://www.trendhunter.com/trends/little-spoon-puffs.md)
- [Nutrient-Dense Baby Food Pouches](https://www.trendhunter.com/trends/once-upon-a-farm-advanced-nutrition.md)
