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# Cost-Effective Organic Rices
The Carolina Rice Organic Rices Offer a Healthy Affordable Option

By Michael Hemsworth | Published 2017-02-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-rices
References: [preparedfoods](http://www.preparedfoods.com/articles/119382-carolina-rice-introduces-new-organic-products)

Organic food products are often associated with a far higher price tag, but new products are being released like the [Carolina Rice](https://www.trendhunter.com/trends/mcdonalds-canada) organic rices that are offering a more competitive price.

Including the Whole Grain Brown Rice as well as the Extra Long Grain White Rice, the [Carolina Rices](https://www.trendhunter.com/trends/barvecue-smokehouse) are positioned as a more affordable option for those that want to eat organic.

The number of consumers who are switching over to organic food options is on the rise with many avoiding GMO options when browsing the grocery store. This is causing the demand to rise and the cost to slowly decrease in order to satiate the growing preference for consumers.

The Carolina Rice organic rices come packaged in two-pound bags and are purported to be a far healthier addition to meals than other options on the market.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 3% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Rise in Organic Food Consumption:** The increasing preference for organic food options presents opportunities for businesses to develop affordable organic products.
- **Decreasing Prices of Organic Products:** The demand for organic food is causing prices to slowly decrease, indicating potential for disruptive innovation in the organic food industry.
- **Growing Demand for Non-gmo Options:** The rising number of consumers avoiding GMO options highlights the need for businesses to offer more organic and non-GMO alternatives.

### Where This Applies

- **Organic Food Industry:** The Carolina Rice organic rices demonstrate an opportunity for businesses to tap into the growing organic food market.
- **Rice Manufacturing Industry:** The introduction of affordable organic rices opens up possibilities for disruptive innovation within the rice manufacturing sector.
- **Health Food Industry:** The Carolina Rice organic rices present an opportunity for businesses in the health food industry to offer healthier and more affordable options to consumers.

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