# Chipotle-Flavored Mayos Hellmann's Organic Mayonnaise Now Comes in a Spicy Chipotle Flavor By Katherine Pendrill | Published 2016-07-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/organic-mayonnaise References: [trndmonitor](https://trndmonitor.com/food-spotlight-hellmans-organic-spicy-chipotle-mayonnaise/) & [hellmanns](http://www.hellmanns.com/product/detail/1110072/organic-spicy-chipotle-mayonnaise) As the demand for spicy condiments grows, [Hellmann's](https://www.trendhunter.com/trends/mayonnaise-flavors) has released a piquant version of its organic mayonnaise. By combing a bit of heat with the brand's new [USDA](https://www.trendhunter.com/trends/organic-sriracha)-certified Organic Blue Ribbon recipe, Hellmann's gives consumers a new way to enjoy its famous sandwich spread. Hellmann's new Spicy Chipotle Organic Mayonnaise is a flavorful condiment with a mild heat. The brand uses spices such as smoked paprika and chipotle chili pepper to give the spread a taste that is both smoky and slightly sweet. The mayo is made from organic ingredients, including cage-free eggs and expeller-pressed oil. Furthermore, there are no artificial flavors or preservatives added to the spread. With a growing number of consumers looking for unique flavor combinations, Hellmann's new [spicy mayo](https://www.trendhunter.com/trends/mayonnaise-style-sauces) puts a contemporary twist on a classic condiment. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 42% | Activity: 13% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Spicy Condiments:** The growing demand for spicy condiments presents opportunities for companies to create new innovative products. - **Organic Food:** The trend towards environmentally friendly and organic foods creates opportunities for companies to differentiate themselves and meet consumer demand. - **Unique Flavor Combinations:** Consumers seeking novel and unique flavor combinations creates opportunities for companies to experiment and offer new products. ### Sectors Adopting This - **Food and Beverage:** Food and beverage companies can capitalize on the growing trend towards unique, spicy condiments and organic food by launching new product lines. - **Retail:** Food product retailers can appeal to customers with unique, spicy condiments and organic foods on their shelves to attract new customers and boost sales. - **Food Service:** Restaurants and food service providers can differentiate their offerings with a range of unique, spicy condiments and organic options. ## Related on Trend Hunter - [Flavor-Spiced Mayo Dressings](https://www.trendhunter.com/trends/mayonnaise-flavors.md) - [Plant-Based Chipotle Dressings](https://www.trendhunter.com/trends/notmayo-chipotle-squeeze.md) - [Versatile Creamy Vegan Sauces](https://www.trendhunter.com/trends/notmayo-chipotle.md) - [Chili Lime-Flavored Mayonnaises](https://www.trendhunter.com/trends/chili-lime-mayonnaise-dressing.md) - [Creamy Chili-Lime Condiments](https://www.trendhunter.com/trends/hellmanns-chili-lime-mayonnaise.md) - [Flavor-Enhancing Condiment Sauces](https://www.trendhunter.com/trends/new-hellmanns-sauces.md) - [Condiment-Inspired Manicures](https://www.trendhunter.com/trends/mayo-mani.md) - [Spicy Ketchup Condiments](https://www.trendhunter.com/trends/heinz-hot-varieties.md) - [Sweet Heat DJ Mustards](https://www.trendhunter.com/trends/chipotle-honey-mustard.md)