# Affordable Organic Mattresses Avocado's Eco Organic Line is 100% GOTS Certified Organic By Laura McQuarrie | Published 2022-01-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/organic-mattress References: [prnewswire](https://www.prnewswire.com/news-releases/avocado-green-launches-the-most-affordable-certified-organic-mattress-in-america-301467266.html) & [AvocadoGreenMattress](http://AvocadoGreenMattress.com)  Net-zero mattress maker [Avocado](https://www.trendhunter.com/trends/food-huggers-1) debuted an Eco Organic mattress line for adults, kids and babies that makes 100% [GOTS](https://www.trendhunter.com/trends/sustainable-luxury-bedding) certified organic products widely accessible. The brand offers certified organic mattresses like queen sizes for the price of $999, which is possible by eliminating markups and middlemen. As a result, the products are competitively priced at polyurethane foam mattress prices yet they are hundreds of dollars less than other mattress products that are branded as natural. The [hybrid Eco Organic Mattresses](https://www.trendhunter.com/trends/hybrid-guest-mattress) are crafted in Los Angeles with up to 975 8" pocketed coils and 100% GOLS certified organic latex for a gentle-firm, breathable and comfortable sleeping experience. The healthy, sustainable and body-contouring designs avoid the use of chemical flame retardants and petroleum-based foams to truly deliver sound sleeping experiences that don't sacrifice health. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 57% | Activity: 59% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### Why This Trend Is Growing - **Affordable Organic Mattresses:** The trend towards affordable organic mattresses will continue to disrupt the mattress industry. - **Eliminating Middlemen:** The trend of eliminating middlemen in the mattress industry opens up opportunities for new disruptive business models. - **Chemical-free Sleeping:** The trend towards chemical-free sleeping products will continue to challenge traditional mattress manufacturers. ### Industries Being Reshaped - **Mattress Industry:** The mattress industry is being disrupted by new players offering lower-priced organic options. - **Sustainable Manufacturing Industry:** The trend towards sustainable manufacturing practices is creating opportunities for companies offering eco-friendly mattresses. - **Baby and Children's Products Industry:** The trend towards organic and chemical-free products offers opportunities for companies offering mattresses and bedding for babies and children. ## Related on Trend Hunter - [Dual-Sided Organic Crib Mattresses](https://www.trendhunter.com/trends/organic-crib-mattress1.md) - [Plush Organic Mattresses](https://www.trendhunter.com/trends/the-ultimate-snooze.md) - [Organic Cotton Bedding Lines](https://www.trendhunter.com/trends/yumeko.md) - [Organic Cotton Pillow Collections](https://www.trendhunter.com/trends/organic-cotton-pillow.md) - [Climate-Friendly Premium Bedding](https://www.trendhunter.com/trends/sustainable-luxury-bedding.md) - [Kid-Friendly Mattresses](https://www.trendhunter.com/trends/mattress-for-kids.md) - [Organic Textile-Forward Baby Lines](https://www.trendhunter.com/trends/coyuchi-littles.md) - [Paper-Wrapped Mattresses](https://www.trendhunter.com/trends/earthfoam.md) - [Certified Organic Cotton Bedding](https://www.trendhunter.com/trends/organic-cotton-collection.md)