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# Organic Fast Food
OBurger in Los Angeles

By Marissa Brassfield | Published 2008-08-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-fast-food-oburger-in-los-angeles
References: [psfk](http://www.psfk.com/2008/08/oburger-all-organic-fast-food-in-la.html) & [oburger.net](http://www.oburger.net/)

In a time-strapped, health-conscious society, organic fast food was bound to happen. Los Angeles-based OBurger is out to show consumers that organic, [healthy fast food](https://www.trendhunter.com/trends/salad-and-go) can be just as convenient as more calorie-clogging fast food options.

The logistics alone at OBurger are an impressive feat in restaurant innovation. The restaurant uses non-toxic cleaning supplies and packaging that is recyclable, compostable or biodegradable. The space features building materials made of reclaimed wood and lead-free paint.

The 100% organic menu is equally dedicated to the organic and sustainable cause. Grass-fed beef, [vegan house-made veggie patties](https://www.trendhunter.com/trends/aw-plantbased-burger) and free-range turkey burgers make up the eponymous burger selections. Shakes are sweetened with aseel dates and use vegan chocolate. Even the typical soda-and-juice selections are healthy, with Adina beverages, Purity fruit juices, healthy soda and kombucha tea. All condiments--ketchup, mustard, thousand island dressing, barbecue sauce, chipotle sauce--are house-made and 100% organic. There are even three vegan sauces: thousand island, barbecue and chipotle.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 52% | Activity: 7% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Organic Fast Food:** The trend of offering organic fast food is growing due to the society's time constraints and health consciousness.
- **Sustainable Packaging:** The use of renewable and biodegradable packaging could disrupt traditional fast food packaging industry.
- **Plant-based Options:** The trend of offering more plant-based options is gaining popularity as more people adopt a vegan or flexitarian lifestyle.

### Who This Affects Most

- **Fast Food:** Fast food restaurants can capitalize on the organic trend and offer healthier options that cater to the health-conscious consumer base.
- **Packaging:** The packaging industry could disrupt traditional fast food packaging with the introduction of more sustainable and eco-friendly options.
- **Plant-based Foods:** The food industry can tap into the trend of offering more plant-based options by creating innovative and delicious substitutes for meat and dairy products.

## Related on Trend Hunter

- [Eco Fast Food Meals](https://www.trendhunter.com/trends/cool-kids-meal.md)
- [Ready-to-Cook One-Ingredient Burgers](https://www.trendhunter.com/trends/organic-beef-burgers.md)
- [Minimal-Ingredient Vegan Proteins](https://www.trendhunter.com/trends/preposterous-foods.md)
- [Clean-Fried Food Menus](https://www.trendhunter.com/trends/fried-food-menu.md)
- [Health-Minded Fast Food Meals](https://www.trendhunter.com/trends/olivers-real-foods.md)
- [Regenerative Meat Burgers](https://www.trendhunter.com/trends/regenerative-meat.md)
- [Health-Conscious Kidult Meals](https://www.trendhunter.com/trends/happy-healthy-meal.md)
- [Nostalgic Vegan Fast Food](https://www.trendhunter.com/trends/mr-charlies.md)
- [Vegetarian Peppercorn Oil Burgers](https://www.trendhunter.com/trends/bingz-healthy-veggie.md)
