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# Natural Ingredient Beverages
Gusto Organic Drinks are Packed with Herbs, Botanicals and More

By Michael Hemsworth | Published 2016-01-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-drink
References: [trndmonitor](https://trndmonitor.com/drink-spotlight-gusto-organic-sparkling-organic-botanical-drinks/) & [drinkgusto](http://drinkgusto.com)

The popularity of sparkling beverages like soda is being mimicked in the health-conscious market with products like Gusto Organic Drinks that blend the best of both worlds to satisfy consumers. Using ingredients like herbs, spices, botanicals and more within all the recipes it offers, Gusto Organic Drinks is certified fair trade and offers a wide array of different beverages for natural refreshment.

Aside from the 'Real Cola' it offers, [Gusto Organics](https://www.trendhunter.com/trends/pollo-di-buon-gusto-menu) also has a [natural energy lineup of beverages](https://www.trendhunter.com/trends/sparkling-energy-drinks1) that are "bursting with botanicals" to provide natural energy that won't cause a crash. Thanks to the herbs, natural sweeteners like stevia and inulin and a slew of other reasons, Gusto Organic beverages are able to satisfy soda cravings in a healthier way.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 32% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Sparkling Beverage Alternatives:** There is a growing trend of health-conscious consumers seeking sparkling beverages that provide natural refreshment without the negative health consequences of traditional soda.
- **Incorporating Herbs and Botanicals:** The use of herbs, spices, and botanicals in beverages is becoming increasingly popular as consumers seek unique flavors and functional benefits.
- **Natural Energy Drinks:** The demand for natural energy drinks made with ingredients such as botanicals, natural sweeteners, and herbs is on the rise, offering a healthier alternative to traditional energy drinks.

### Industries Being Reshaped

- **Beverage Manufacturing:** Beverage manufacturers can capitalize on the trend of consumers seeking natural and healthier alternatives by developing sparkling beverages that incorporate natural ingredients and unique flavors.
- **Herbal and Botanical Products:** The use of herbs, spices, and botanicals in beverages creates opportunities for the herbal and botanical products industry to supply the ingredients and develop new products that meet consumer demands.
- **Energy Drink Market:** The energy drink market can leverage the increasing demand for natural energy drinks by innovating and offering products that provide natural energy without artificial ingredients or excessive caffeine.

## Related on Trend Hunter

- [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md)
- [Naturally Sweetened Sodas](https://www.trendhunter.com/trends/naturally-sweetened-sodas.md)
- [Sparkling Wellness Sodas](https://www.trendhunter.com/trends/wellness-soda.md)
- [Revitalizing Botanical Beverages](https://www.trendhunter.com/trends/botanical-infusions.md)
- [Mood-Boosting Sodas](https://www.trendhunter.com/trends/good-mood-soda.md)
- [Metabolism-Boosting Energy Drinks](https://www.trendhunter.com/trends/guru-organic-energy-zero-sugar.md)
- [All-Natural Honey-Sweetened Sodas](https://www.trendhunter.com/trends/fresh-fizz-soda.md)
- [Clean Caffeine Beverages](https://www.trendhunter.com/trends/plant-press.md)
- [Naturally Sweetened Sodas](https://www.trendhunter.com/trends/naturally-sweetened-soda.md)
