# Nutrient-Dense Date Sugars Just Date Organic Date Sugar is Naturally Rich in Nutrients By Michael Hemsworth | Published 2023-08-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/organic-date-sugar References: [progressivegrocer](https://progressivegrocer.com/just-date-organic-date-sugar) & [enjoyjustdate](https://enjoyjustdate.com/)  The [Just](https://www.trendhunter.com/trends/date-sweetened-chocolate-chips) [Date](https://www.trendhunter.com/trends/date-pops) Organic Date Sugar is a nutritionally focused take on sweeteners that's perfect for consumers to incorporate into their lifestyle as a way to increase their take of nutrients in a delicious way. The product is crafted with [organic upcycled dates](https://www.trendhunter.com/trends/crunchy-superfruit-bites) that have been dried and ground to the perfect consistency, which gives it a deep caramel flavor. The product is also thus naturally rich in vitamins and minerals like potassium, magnesium, iron, phosphorous and zinc with every teaspoon containing one-gram of fiber to boot. The product also has antioxidants to give it a well-rounded nutritional profile for consumers to appreciate. The Just Date Organic Date Sugar is priced at $8.99 for a 12-ounce bag and is officially Upcycled Certified. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 16% | Activity: 43% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Nutrient-dense Sweeteners:** The rise of nutrient-dense sweeteners like the Just Date Organic Date Sugar presents an opportunity for businesses to offer healthier alternatives to traditional sweeteners. - **Organic Upcycled Ingredients:** The use of organic upcycled ingredients, such as the dried and ground organic upcycled dates in the Just Date Organic Date Sugar, offers a sustainable and innovative approach to food production. - **Functional Nutrition:** Functional nutrition products like the Just Date Organic Date Sugar, which is naturally rich in vitamins, minerals, and fiber, cater to health-conscious consumers seeking nutrient-rich options in their diet. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the growing demand for nutrient-dense sweeteners by incorporating innovative products like the Just Date Organic Date Sugar into their offerings. - **Sustainable Agriculture:** The use of organic upcycled ingredients in products like the Just Date Organic Date Sugar presents opportunities for the sustainable agriculture industry to promote eco-friendly practices and reduce food waste. - **Health and Wellness:** The health and wellness industry can tap into the trend of functional nutrition by promoting products like the Just Date Organic Date Sugar as part of a balanced and nutrient-rich lifestyle. ## Related on Trend Hunter - [Date-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/date-sweetened-chocolate-chips.md) - [Tasty Date Syrups](https://www.trendhunter.com/trends/date-syrups.md) - [Nutritious Snacking-Friendly Dates](https://www.trendhunter.com/trends/datekin.md) - [Organic Date Syrups](https://www.trendhunter.com/trends/organic-date-syrup.md) - [Miniature Date Snacks](https://www.trendhunter.com/trends/mini-medjools.md) - [Poppable Date Snacks](https://www.trendhunter.com/trends/date-pops.md) - [Seasonally Inspired Stuffed Dates](https://www.trendhunter.com/trends/stuffed-dates-covered-in-chocolate.md) - [Chocolate Date-Sweetened Snacks](https://www.trendhunter.com/trends/chocolate-date-bark.md) - [Stuffed Date Snacks](https://www.trendhunter.com/trends/stuffed-date-snacks.md)