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# Chocolate-Covered Rice Cakes
These Organic Dark Chocolate Half-Coated Rice Cake Thins are Crispy

By Katherine Pendrill | Published 2022-10-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-dark-chocolate-halfcoated-rice-cake-thins
References: [traderjoes](https://www.traderjoes.com/home/products/pdp/organic-dark-chocolate-half-coated-rice-cake-thins-067706)

![Chocolate-Covered Rice Cakes](https://cdn.trendhunterstatic.com/thumbs/491/organic-dark-chocolate-halfcoated-rice-cake-thins.jpeg)

[Trader Joe's](https://www.trendhunter.com/trends/oat-chocolate-bars-with-crispy-rice-cocoa-nibs) is giving you a new way to enjoy the delicious taste of dark chocolate in the form of its new Organic Dark Chocolate Half-Coated Rice Cake Thins
.
The new Organic Dark Chocolate Half-Coated Rice Cake Thins start with square (rather than round) rice cakes that are surprisingly thin and crispy. One half of the rice cakes are then coated in a layer of smooth and rich dark chocolate. This gives the snack a deliciously sweet and savory flavor profile, as well as a satisfyingly crunchy texture. As Trader Joe's posits, "Are they candy or rice cakes? You be the judge!"

[USDA](https://www.trendhunter.com/trends/margarita-ice-creams)-certified organic and not too sweet, these Organic Dark Chocolate Half-Coated Rice Cake Thins are the perfect way to satisfy a chocolate craving.

Image Credit: Trader Joe's

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 51% | Activity: 59% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Healthy Snacks:** There is potential for the development of more healthy snack options as consumers prioritize healthy eating habits.
- **Organic Products:** The rise in demand for organic products can create an opportunity for more organic snack options in the market.
- **Gourmet Rice Cakes:** An opportunity to innovate and introduce new and unique gourmet flavors of rice cakes in the market.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can take advantage of the growing trend towards healthier snack options and organic products to create and market new snack products.
- **Organic Farming:** The growth of the organic industry creates an opportunity for organic farming with a focus on rice production to cater to the increasing demand.
- **Retail:** Retailers can provide an opportunity to launch and showcase new gourmet flavors of rice cakes to attract consumers who enjoy trying out new food products.

## Related on Trend Hunter

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