# Ultra-Slim Organic Cotton Tampons Rael's Latest Offering is Available for Purchase at Target By Kalin Ned | Published 2019-10-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/organic-cotton-tampons References: [intl.target](https://intl.target.com/p/rael-organic-cotton-regular-bpa-free-applicator-tampons-16ct/-/A-75664183) & [intl.target](https://intl.target.com/p/rael-organic-cotton-super-bpa-free-applicator-tampons-16ct/-/A-75664195) Feminine hygiene brand [Rael](https://www.trendhunter.com/trends/free-tampons-and-pads) launched its new product at [Target](https://www.trendhunter.com/trends/trojan-bareskin-raw) -- organic cotton tampons with BPA-free applicators. The product offering is rooted in the interest of a natural experience of the monthly cycle and it is "designed by women, for women." Rael's organic cotton tampons come in two sizes -- Regular and Super, each featuring a user-friendly design that makes using it a breeze. Aside from the finger grips "for extra control and easy insertion," the BPA-free applicators are also incredibly thin, more so than other competing options in the market. However, users can rest assured that there won't be any accidents either as the organic cotton tampons are combines with a patented Leak Locking Technology for quick absorption and optimal comfort. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 50% | Activity: 45% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Organic Feminine Hygiene:** Rael's Ultra-Slim Organic Cotton Tampons cater to the growing demand for natural and eco-friendly feminine hygiene products. - **Disruptive Design:** Rael's new tampon design addresses common concerns with applicators and leakage, setting a new standard in feminine hygiene innovation. - **Bpa-free Products:** The use of BPA-free applicators in Rael's tampons highlights the growing trend towards safer and more sustainable products in consumer goods. ### Where This Applies - **Feminine Hygiene:** Rael's organic cotton tampon launch is indicative of a larger shift towards natural and eco-friendly feminine hygiene products. - **Health and Wellness:** The use of organic cotton and BPA-free materials in Rael's tampons supports the growing demand for safer and healthier consumer goods. - **Sustainability:** Rael's organic cotton tampons and BPA-free applicators align with growing concerns around sustainability in production and consumption of goods. ## Related on Trend Hunter - [Branded Feminine Product Donations](https://www.trendhunter.com/trends/free-tampons-and-pads.md) - [Robust Spiral-Shaped Tampons](https://www.trendhunter.com/trends/sequel.md) - [Eco Hybrid Tampons](https://www.trendhunter.com/trends/playtex-clean-comfort.md) - [Comfort-Focused Lubricated Tampons](https://www.trendhunter.com/trends/marlow-1.md) - [Mother-Targeted Menstrual Pads](https://www.trendhunter.com/trends/carefree-pads.md) - [Biodegradable Period Products](https://www.trendhunter.com/trends/iris-arlo-pads.md) - [Viral Organic Tampons](https://www.trendhunter.com/trends/vive-for-your-v.md) - [Eco-Conscious Menstrual Solutions](https://www.trendhunter.com/trends/natracare.md) - [Sport-Centric Tampons](https://www.trendhunter.com/trends/playtex-sport-triple-tampons.md)