# Edgy Organic Clothing 'A Question Of' Creates Rocking Eco-Wear with an Attitude By Michael Hemsworth | Published 2012-11-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/organic-clothing References: [thefancy](http://www.thefancy.com/things/224457261282497545/A-Question-Of-Sustainable-Light-Grey-Sweat) & [aquestionof.net](http://aquestionof.net/organic-cotton/) Tree huggers aren’t always as friendly as they may appear, and the 'A Question Of' [organic clothing line](https://www.trendhunter.com/trends/natura-collection) is definitely proof. Sporting some forceful words that move for sustainability, the swearing sweats are the perfect choice for the [eco-friendly individual](https://www.trendhunter.com/trends/breathable-materials) with an attitude. As the eco-movement gains momentum and more people become involved, diverse ways to express ones environmental views are becoming much more colorful with feelings ranging from passionate to passé. These edgy sweaters are definitely great for the die-hard environmental enthusiast, while others who aren’t bold enough to rock them may want to choose their words more carefully when deciding how to express their eco opinion. These duds don’t just sport these statements for fun, as everything they produce is made of [organically grown cotton](https://www.trendhunter.com/trends/pac-collection) that is gathered by workers paid fair wages. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 58% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Eco-statement Clothing:** Opportunity for brands to create clothing lines that make bold environmental statements. - **Sustainable Fashion:** Growing demand for clothing made from organically grown materials, creating opportunities for sustainable fashion brands. - **Individual Expression:** Increasing desire for individuals to express their environmental views through unique and edgy clothing choices. ### Where This Applies - **Fashion:** Fashion brands can seize the opportunity to incorporate eco-themed and sustainable clothing lines in their collections. - **Apparel Manufacturing:** Manufacturers can explore producing clothing made from organically grown cotton to meet the rising demand for sustainable fashion. - **Eco-activism:** Opportunity for eco-activism organizations to collaborate with clothing brands to create statement pieces that raise awareness and promote sustainable practices. ## Related on Trend Hunter - [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md) - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Sustainable Back-to-School Capsules](https://www.trendhunter.com/trends/sweet-threads.md) - [Tree-Planting T-Shirt Lines](https://www.trendhunter.com/trends/treedom.md) - [Adventurer-Focused Sustainable Apparel](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear.md) - [Festive Eco-Friendly Apparel](https://www.trendhunter.com/trends/earthytweens.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md) - [Ethical Organic Cotton Apparel](https://www.trendhunter.com/trends/sport-sweatshirt.md) - [Eco-Minded Workout Wear](https://www.trendhunter.com/trends/hm-2.md)