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# All-Natural Soap Subscriptions
This Organic Beauty Subscription Box Deals in Eco-Friendly Soap

By Rebecca Byers | Published 2015-04-06 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/organic-beauty-subscription-box
References: [fastcompany](http://www.fastcompany.com/3044527/most-creative-people/from-socks-to-sex-toys-inside-americas-subscription-box-obsession) & [getvilago](https://getvilago.com/)

Vilago is an organic beauty subscription box offering monthly installments of all-natural soaps. Starting at $4.99/month, Vilago is run by a mother-and-son team dedicated to creating products that are as natural as possible, including the use of 100% green packaging.

Based in Colorado, Vilago products use extra virgin olive oil, coconut oil and cocoa butter sourced from the brand's home state and are entirely sulfur-free.

While many artisan soap dealers head to Etsy or Amazon, Vilago makes great use of the inpouring of subscription-based monthly cosmetics boxes by similarly building a subscription-based service for the product. The subscription model is perfect for the small business to build and maintain a base of followers that is committed.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 43% | Activity: 72% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Beauty Subscription Boxes:** There's an opportunity for businesses to create monthly beauty subscription boxes featuring all-natural and sustainable products.
- **Small-batch Natural Soap Production:** There's an opportunity for businesses to produce artisanal and eco-friendly soap using locally-sourced ingredients.
- **Sulfur-free Bath and Body Products:** There's an opportunity for businesses to create all-natural bath and body products without the addition of sulfates or other harsh chemicals.

### Who This Affects Most

- **Beauty Subscription Boxes:** Existing beauty box companies can pivot to feature eco-friendly and all-natural products, reaching a new audience and staying ahead of the trend.
- **Natural and Organic Soap Manufacturing:** Manufacturers of soap and bath products can shift towards producing eco-friendly and sustainable products to meet the increased demand from consumers.
- **Green Packaging Manufacturers:** Companies that produce sustainable and biodegradable packaging can market their products to businesses, like Vilago, that are committed to reducing their environmental impact.

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- [Monthly Eco-Friendly Cleaning Boxes](https://www.trendhunter.com/trends/blueland-1.md)
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