# Sugar-Free Sandwich Cookies OREO Zero Sugar Cookies Will Come in Two Options By Michael Hemsworth | Published 2025-12-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oreo-zero-sugar References: [people](https://people.com/oreo-releases-new-zero-sugar-cookies-11864486) & [oreo](https://www.oreo.com)  Many consumers in the US are seeking out ways to curb their sugar intake, which is seeing brands respond with new products like the OREO [Zero Sugar](https://www.trendhunter.com/trends/ocean-spray-zero-sugar-juice-drink) cookies. The new products from [Mondelēz International](https://www.trendhunter.com/trends/oreo-cookie-dough-cookies) consist of the brand's signature sandwich cookies with their crispy cookies and creme filling, but are crafted with no sugar in the recipe. The cookies get their sweetness from a blend of maltitol, polydextrose, sucralose and acesulfame potassium to make them suitable for consumers who are on low sugar diets or simply seeking to enjoy a more permissible treat. The OREO Zero Sugar cookies will make their market debut in January 2026 and will come in regular as well as [Double](https://www.trendhunter.com/trends/puff-n-crunchy-protein-bars) Stuf. The cookies will be a permanent addition to the brand's portfolio. Image Credit: OREO/Mondelez ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 22% | Activity: 18% | Freshness: 58% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Sugar-free Sweet Treats:** Growing demand for sugar-free confectionery is inspiring innovation in classic snack options, enabling consumers to indulge without compromising on their dietary goals. - **Alternative Sweeteners Revolution:** The use of alternative sweeteners like maltitol and sucralose in popular food items represents a shift towards healthier options without sacrificing taste. - **Health-conscious Snacking:** The trend of health-conscious snacking is transforming traditional snacks, driving companies to create products that cater to wellness-focused lifestyles. ### Industries Being Reshaped - **Confectionery:** In the confectionery industry, sugar-free innovations are changing the market landscape, presenting an opportunity to attract health-minded consumers. - **Food Ingredients:** The food ingredients sector is seeing disruptive growth with the increasing popularity of alternative sweeteners as tools to create healthier food products. - **Wellness and Nutrition:** The intersection of wellness and food is a fertile ground for innovation, particularly as more consumers prioritize nutrition in their snack choices. ## Related on Trend Hunter - [Soda-Flavored Chocolate Cookies](https://www.trendhunter.com/trends/coca-cola-oreo-cookie.md) - [Cookie-Cola Slushies](https://www.trendhunter.com/trends/cocacola-oreo-zero-sugar-slurpee.md) - [Christmasy Sandwich Cookies](https://www.trendhunter.com/trends/oreo-festive-cookies.md) - [Salty Artisan-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/chocolate-covered-pretzel-oreo.md) - [Bakery-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/oreo-cookie-products.md) - [Nutty Sandwich Cookies](https://www.trendhunter.com/trends/reeses-x-oreo.md) - [Cookie-Stuffed Sandwich Cookies](https://www.trendhunter.com/trends/oreo-loaded.md) - [Campfire Treat Sandwich Cookies](https://www.trendhunter.com/trends/smoreos.md) - [Liqueur-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/oreo-thins-irish-creme.md)