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# Cookie-Flavored Bagels
The Oreo Overload Bagel Puts a Tasty Twist on an Iconic Cookie

By Katherine Pendrill | Published 2016-05-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/oreo-overload
References: [metro](http://metro.co.uk/2016/05/07/oreo-bagels-are-a-thing-and-life-is-wonderful-5867577/) & [thebagelnook](http://www.thebagelnook.com/home.html)

A New Jersey bakery called the 'Bagel Nook' recently began making headlines for its ultra-sweet 'Oreo Overload' bagels. While it may seem like nothing can recreate the viral sensation caused by [rainbow bagels](https://www.trendhunter.com/trends/candy-cane-bagel), this brand new bread-based creation seems to have garnered just as much attention.

The Oreo Overload flavor consists of a vanilla-chocolate swirled bagel, stuffed with [cookies and cream-flavored cream cheese](https://www.trendhunter.com/trends/cookies-cream-cake) and [full-sized Oreo cookies](https://www.trendhunter.com/trends/oreo-loaded). Designed to taste just like the iconic chocolate sandwich cookie, the new bagel is more of a sweet treat than a healthy lunch or breakfast option. For those looking for something a little less decadent, the bakery also sells micro-batch cream cheese in flavors such as Maple Bacon and Jalapeño Cheddar.

The new cookie-flavored bagel is indicative of the ongoing popularity of hybrid foods and Instagram-worthy dishes.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 27% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Hybrid Foods:** Opportunity to create innovative food combinations that merge different flavors and textures.
- **Instagram-worthy Dishes:** Potential to develop visually appealing and shareable dishes that cater to social media users.
- **Sweet Treats:** Possibility to explore new and indulgent dessert options that satisfy consumers' cravings.

### Where This Applies

- **Bakery & Pastry Shops:** Potential for bakeries to experiment with innovative flavors and attract customers seeking unique treats.
- **Food Service & Hospitality:** Opportunity to incorporate fusion foods and visually stunning dishes into restaurant menus to attract food enthusiasts and social media-savvy customers.
- **Confectionery:** Potential to expand product offerings by creating hybrid treats that combine elements of different confectionery items, appealing to consumers seeking novelty and indulgence.

## Related on Trend Hunter

- [Cookie-Infused Cream Cheeses](https://www.trendhunter.com/trends/popup-bagels-x-oreo.md)
- [Savory-Sweet Dessert Bagels](https://www.trendhunter.com/trends/ice-a-bagel.md)
- [Iconic Cake-Inspired Cookies](https://www.trendhunter.com/trends/oreo-blackout-cake-chocolate-sandwich-cookies.md)
- [Festive Cream Cheese Spreads](https://www.trendhunter.com/trends/rainbow-cookie-cream-cheese.md)
- [Meta Cookie-Filled Cookie](https://www.trendhunter.com/trends/the-most-oreo-oreo-cookies.md)
- [Viral Pizza Bagels](https://www.trendhunter.com/trends/calic-bagels.md)
- [Salty Artisan-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/chocolate-covered-pretzel-oreo.md)
- [Nutty Sandwich Cookies](https://www.trendhunter.com/trends/reeses-x-oreo.md)
- [Red Velvet Bagel Bites](https://www.trendhunter.com/trends/red-velvet-philly-bagel-bomb.md)
