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# Cookie-Packed Coffee Ice Creams
Baskin-Robbins Oreo ‘n Cold Brew is Arriving for March

By Michael Hemsworth | Published 2021-03-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/oreo-n-cold-brew
References: [chewboom](https://www.chewboom.com/2021/03/04/baskin-robbins-introduces-new-oreo-n-cold-brew-as-march-2021-flavor-of-the-month/) & [baskinrobbins](https://www.baskinrobbins.com/en)

The [Baskin-Robbins](https://www.trendhunter.com/trends/oreo-n-cold-brew-blast) Oreo ‘n Cold Brew ice cream is the latest offering from the brand that merges a number of different flavors and textures for consumers to enjoy. The ice cream is the Flavor of the Month for March 2021 and starts off with a [cold brew coffee-flavored ice cream](https://www.trendhunter.com/trends/coffeeinspired-ice-cream-flavors) base that has been paired with [Oreo cookies](https://www.trendhunter.com/trends/oreo-reeses-blizzard) along with a crispy chocolate ribbon cookie. The ice cream is made with real cold brew concentrate, which will provide an authentic flavor for frozen dessert fans to appreciate.

The Baskin-Robbins Oreo ‘n Cold Brew ice cream is offering consumers with $2 off a medium Oreo 'n Cold Brew Milkshake through the brands app on Saturday, March 6, 2021 in celebration of National Oreo Cookie Day.

Image Credit: Baskin-Robbins

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 25% | Activity: 46% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Cookie-flavored Ice Creams:** Innovative ice cream flavors that incorporate popular cookie flavors such as Oreo and chocolate chip.
- **Cold Brew Coffee-based Treats:** Incorporating the popular cold brew coffee trend into frozen desserts such as ice cream and milkshakes.
- **Limited Time Offer Promotions:** Brands offering exclusive promotions and discounts for unique products to celebrate holidays and special occasions.

### Who This Affects Most

- **Food and Beverage:** Opportunity for food and beverage companies to experiment with innovative and unique flavors in their frozen dessert offerings.
- **Hospitality:** Opportunity for restaurants and hotels to update their menus and offer trendy and unique frozen desserts to attract customers.
- **Technology:** Opportunity for mobile apps and technology platforms to offer exclusive promotions and discounts for unique food and beverage items to drive engagement and sales.

## Related on Trend Hunter

- [Cookie-Infused Blended Cold Coffees](https://www.trendhunter.com/trends/oreo-n-cold-brew-blast.md)
- [Cold Brew Ice Creams](https://www.trendhunter.com/trends/cookies-n-cold-brew-ice-cream.md)
- [Cookie-Packed Irish Cream Treats](https://www.trendhunter.com/trends/golden-oreo-irish-cream-ice-cream.md)
- [Artisan Coffee Ice Creams](https://www.trendhunter.com/trends/coffee-shop-cold-brew-ice-cream.md)
- [Cookie-Infused Frozen Coffees](https://www.trendhunter.com/trends/new-cold-brew-frozen-coffee.md)
- [Artisan Scoop Shop Coffees](https://www.trendhunter.com/trends/baskinrobbins-iced-cold-brew.md)
- [S’mores-Inspired Ice Creams](https://www.trendhunter.com/trends/oreo-smores-ice-cream.md)
- [Cookie-Themed Ice Cream Menus](https://www.trendhunter.com/trends/cold-stone-creamery-summer-treats.md)
- [Hot Cocoa Ice Creams](https://www.trendhunter.com/trends/cup-of-cocoa-ice-cream.md)
