# Festive Green Milkshakes Jack in the Box Welcomes Back the Oreo Cookie Mint Shake By Grace Mahas | Published 2022-03-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/oreo-cookie-mint-shake References: [thedrum](https://www.thedrum.com/news/2022/03/16/jack-the-box-enlists-extra-large-billboard-melt-mcdonald-s-ice-cream-credibility) & [jackinthebox](https://www.jackinthebox.com/food/shakes-and-desserts/oreo-cookie-shake)  For the 2022 St. Patrick's Day season, [Jack in the Box](https://www.trendhunter.com/trends/jacks-lucky-mint-trio) is bringing back the Oreo Cookie Mint Shake. The brand's Seasonal Oreo Cookie Shake is hand-spun with Oreo pieces and topped with whipped topping and a maraschino cherry. It's influenced by the Classic Oreo Cookie Shake, but with an added mint flavor. Participating Jack in the Box locations nationwide offer the Oreo Cookie Mint Shake for a suggested price of $4.15 for a regular and $4.68 for a large, although prices may vary by location. The brand also debuted an extra-large billboard to "melt [McDonald’s](https://www.trendhunter.com/trends/mcdonalds-grinch-meal) ice-cream credibility." A warning is being sounded to residents of the City of Angels wishing to cool off with a refreshing ice cream or milkshake not to get 'McShammed' by choosing a [McDonald's McFlurry](https://www.trendhunter.com/trends/shamrock-shake-1) over a limited-edition Oreo Cookie Mint Shake from Jack in the Box. Image Credit: Jack In The Box, The Drum ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 29% | Activity: 38% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Limited-edition Seasonal Menu Items:** Restaurants can release limited-edition seasonal menu items, such as Jack in the Box's Oreo Cookie Mint Shake, to entice customers with unique offerings and create buzz. - **Billboard Advertising Campaigns:** Companies can use creative outdoor advertising campaigns, like Jack in the Box's extra-large billboard, to generate attention and differentiate themselves from competitors. - **Food and Beverage Customization:** Restaurants can offer customization options for menu items to attract customers who want personalized experiences, such as adding mint flavor to Jack in the Box's Classic Oreo Cookie Shake. ### Where This Applies - **Fast Food Restaurants:** Fast food restaurants can create limited-edition seasonal menu items and use creative advertising campaigns to differentiate themselves from competitors. - **Beverage Industry:** The beverage industry can explore the creation of novel flavors and customization options for their products to attract customers looking for unique and personalized experiences. - **Outdoor Advertising:** Outdoor advertising companies can help businesses design and execute creative billboard advertising campaigns to generate attention and engagement. ## Related on Trend Hunter - [Co-Branded QSR Milkshakes](https://www.trendhunter.com/trends/mint-mobile-shake.md) - [Minty QSR Drink Menus](https://www.trendhunter.com/trends/jacks-lucky-mint-trio.md) - [Blended Branded Cookie Shakes](https://www.trendhunter.com/trends/girl-scout-thin-mints-shake.md) - [Minty Chocolate Cookie Shakes](https://www.trendhunter.com/trends/mint-oreo-shake.md) - [Frozen Hot Chocolate Milkshakes](https://www.trendhunter.com/trends/frozen-hot-cocoa-shake.md) - [Matcha-Forward QSR Drink Menus](https://www.trendhunter.com/trends/jack-in-the-box-matcha-drinks.md) - [Halloween-Themed Cookie Shakes](https://www.trendhunter.com/trends/basic-witch-shake.md) - [Caramel Brownie Shakes](https://www.trendhunter.com/trends/adventurefuls-caramel-brownie-shake.md) - [Mint Chocolate Fast-Food Shakes](https://www.trendhunter.com/trends/mint-chocolate-shakes.md)