# Emoji Drink-Ordering Apps This Pop-Up Bar Offers Guests the Option to Order Via Emoji By Ady Floyd | Published 2015-08-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ordering-apps References: [eater](http://www.eater.com/2015/8/6/9110977/order-cocktails-with-emojis) & [independent](http://www.independent.co.uk/life-style/food-and-drink/news/ordering-cocktails-via-emoji-is-a-thing-you-can-do-now-10444066.html) This pop-up bar and restaurant called [Boxpark](https://www.trendhunter.com/trends/oura-ring-5-athletes) is providing guests with the option to use drink-ordering apps. The restaurant will allow guests to use their smartphones and connect to [Instagram](https://www.trendhunter.com/trends/emoji-bot) to place their drink orders. Boxpark is using this existing social media platform to simplify the process. The drink-ordering app works by connecting to the Boxpark on Instagram and posting a photo that is captioned with a hashtag of an emoji. The pop-up shop supplies menus that pair drinks with particular emojis, so guests can determine which emoji to hashtag. Some emoji drink options include the halo emoji, a palm tree, water, watermelon and the martini. There are only a few options of emoji drinks to order, but none of them are truly alcoholic cocktails. The pop-up bar decided to serve mocktails during the trial run for this playful experiment. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 22% | Activity: 48% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Emoji Drink-ordering Apps:** Integrating drink-ordering with emojis and social media create interactive customer experiences. - **Mobile Ordering Apps:** Providing customers with the option to order drinks or food from their smartphones streamline ordering processes. - **Mocktail Alternatives:** Offering fun and creative mocktails provide non-alcoholic options for customers. ### Where This Applies - **Food & Beverage:** Restaurants and bars can implement mobile ordering apps to create differentiated and engaging experiences for customers. - **Social Media:** Social media platforms can explore the implementation of drink and food ordering functionality to expand their app offerings. - **Hospitality:** Hotels and resorts can integrate mobile ordering for room service and poolside dining to enhance customer experience and convenience. ## Related on Trend Hunter - [Emotional Introspection Drinking Experiences](https://www.trendhunter.com/trends/glass-and-words.md) - [Rotational Bar Tab Apps](https://www.trendhunter.com/trends/tab-app.md) - [Emoji Party Games](https://www.trendhunter.com/trends/speedmoji.md) - [Interactive Gamified Restaurant Apps](https://www.trendhunter.com/trends/baoverse-app.md) - [AI-Powered Bartenders](https://www.trendhunter.com/trends/ai-bartender.md) - [Emoji-Centric Campaigns](https://www.trendhunter.com/trends/bubble-gum-emoji.md) - [Dating-Style Bar Discovery Platforms](https://www.trendhunter.com/trends/bar-dating.md) - [Sea-Inspired Anti-Smartphone Cocktails](https://www.trendhunter.com/trends/smartphonefasting-sour.md) - [Bar-Focused Dating Apps](https://www.trendhunter.com/trends/bar-dating-1.md)