# Emoji Drink-Ordering Bars The Coconut Watering Hole Has People Order a Drink with Emojis By Laura McQuarrie | Published 2015-08-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/order-a-drink References: [londontheinside](http://londontheinside.com/2015/08/04/innocents-emoji-cafe/) & [innocentdrinks](http://www.innocentdrinks.co.uk/) Drink brand 'Innocent' recently opened up a pop-up bar for a day with a unique premise—at the Coconut Watering Hole, patrons must order a drink using emojis. The free pop-up bar took the form of a tiki-themed hut and offered a variety of [coconut water-based mocktails](https://www.trendhunter.com/trends/cheoreom-x-krush-somaek), which could be ordered by using the right combination of hashtags and tropical-themed emojis when a photo of the pop-up was shared to social media. Considering that emojis are practically the language of Millennials and digital natives, this is a genius way to appeal to this demographic. As well as being able to order a drink in a fun way at this Innocent pop-up bar, the branded bar also included stations where people could enjoy [beauty treatments](https://www.trendhunter.com/trends/mocktailinspired-beauty). ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 75% | Activity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Emoji Drink Ordering:** The use of emojis as a method of ordering drinks in bars can be applied to other industries to enhance customer experience. - **Social Media Integration:** Using social media in conjunction with a physical establishment can increase brand awareness and customer engagement. - **Branded Pop-up Experiences:** Creating unique and exciting pop-up experiences can help draw attention to a brand and increase buzz around their products or services. ### Industries Being Reshaped - **Food and Beverage:** Integrating technology and social media into food and drink establishments can enhance the overall customer experience and increase engagement. - **Beauty and Wellness:** Incorporating unique experiences into beauty and wellness offerings can elevate the brand and engage customers in a new way. - **Event Marketing:** Creating unique pop-up experiences can be a successful way to market a brand and generate excitement among customers. ## Related on Trend Hunter - [Emotional Introspection Drinking Experiences](https://www.trendhunter.com/trends/glass-and-words.md) - [Textural Coconut-Infused Drinks](https://www.trendhunter.com/trends/hello-day-magico-drinks.md) - [Bathing-Inspired Pop-Ups Bars](https://www.trendhunter.com/trends/dovedeluxebar.md) - [Tiki-Inspired Cocktail Pop-Ups](https://www.trendhunter.com/trends/tiki-social.md) - [Discerning Drinker Pop-Ups](https://www.trendhunter.com/trends/fentimans-pop-up.md) - [Non-Alcoholic Electrolyte Cocktails](https://www.trendhunter.com/trends/smashd.md) - [Refreshing Tropical Mocktails](https://www.trendhunter.com/trends/mocktail-bar.md) - [Dating-Style Bar Discovery Platforms](https://www.trendhunter.com/trends/bar-dating.md) - [Emoji-Centric Campaigns](https://www.trendhunter.com/trends/bubble-gum-emoji.md)