# Sweet Citrus-Infused Sodas Coca-Cola Just Added Orange Vanilla Coke to Its Cola Lineup By Katherine Pendrill | Published 2019-02-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/orange-vanilla-coke References: [chewboom](https://www.chewboom.com/2019/02/10/coca-cola-unveils-new-orange-vanilla-coke-and-orange-vanilla-coke-zero-sugar/) & [highsnobiety](https://www.highsnobiety.com/p/orange-vanilla-coke/) For the first time in over a decade, Coca-Cola has added a new flavor to it's US lineup of colas: [Orange Vanilla Coke](https://www.trendhunter.com/trends/hteao-3). While Canadians had a sneak preview of the new drink last summer, this will be the first time in more than 10 years that Coca-Cola has debuted a new Coke flavor in the US. Orange Vanilla Coke is a dreamy new soda that is set to hit store shelves on February 25th. The new flavor is designed to taste just like a creamsicle with bright notes of citrus and the creamy taste of vanilla. There will also be an Orange Vanilla [Coke Zero Sugar](https://www.trendhunter.com/trends/beverage-campaign) version available for those who want to cut out the sugar. Beyond your local grocery store, the new flavor will also be available at [Wendy’s US](https://www.trendhunter.com/trends/cinnamon-toast-crunch-frosty) locations in the Coca-Cola Freestyle fountain drink dispensers until the end of the NCAA March Madness tournament. After the basketball tournament ends, the drink will be rolled out nationally across all Freestyle units. Image Credit: *Coca-Cola.* ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 42% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Citrus-infused Sodas:** Disruptive innovation opportunity: Explore the potential for creating unique and refreshing citrus-infused soda flavors to cater to consumer demand for new and exciting beverages. - **Flavor Diversification:** Disruptive innovation opportunity: Experiment with different flavor combinations to diversify product offerings and attract a wider range of consumers. - **Zero Sugar Alternatives:** Disruptive innovation opportunity: Develop zero sugar versions of popular soda flavors to cater to health-conscious consumers and address the growing demand for healthier beverage options. ### Sectors Adopting This - **Beverage Manufacturing:** Disruptive innovation opportunity: Incorporate innovative flavors and ingredients to create unique beverages that stand out in the competitive beverage manufacturing industry. - **Food and Beverage Retail:** Disruptive innovation opportunity: Stock and promote citrus-infused sodas to meet the increasing consumer demand for new and unique beverage options in food and beverage retail establishments. - **Fast Food Chains:** Disruptive innovation opportunity: Partner with beverage manufacturers to offer exclusive flavors in fast food chains, attracting customers with limited-time offerings and creating a unique dining experience. ## Related on Trend Hunter - [Limited Holiday Sweet Sodas](https://www.trendhunter.com/trends/holiday-creamy-vanilla.md) - [Limited-Time Holiday Sodas](https://www.trendhunter.com/trends/cocacola-holiday-creamy-vanilla.md) - [Nostalgic Cherry-Flavored Sodas](https://www.trendhunter.com/trends/cocacola-cherry-float.md) - [Reprised Soda Flavors](https://www.trendhunter.com/trends/olipop-reintroduced.md) - [Zesty Vanilla Energy Drinks](https://www.trendhunter.com/trends/orange-dreamsicle-1.md) - [Dream-Inspired Soda Flavors](https://www.trendhunter.com/trends/dreamworld.md) - [Cookie-Flavored Sodas](https://www.trendhunter.com/trends/cocacola-oreo-zero-sugar-limited-edition.md) - [Zesty Citrus Soda Refreshments](https://www.trendhunter.com/trends/cocacola-lime.md) - [Crisp Citrusy Soda Flavors](https://www.trendhunter.com/trends/cocacola-lemon.md)