# Kid-Created Oral Care Collections Colagate and Ryan's World Collaborated on Oral Care Products By Laura McQuarrie | Published 2019-07-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oral-care-collection References: [prnewswire](https://www.prnewswire.com/news-releases/colgate-launches-new-kids-line-with-ryans-world-300884292.html) & [colgate](http://www.colgate.com/) Colgate teamed up with young Ryan of Ryan's World to create an [oral care collection](https://www.trendhunter.com/trends/moon-x-hello-kitty) that will get kids excited about healthy routines. The all-new Colgate Ryan's World Kids Oral Care Regimen includes a toothbrush, a toothpaste and a mouthwash that can be introduced to kids at various ages, with the Colgate Ryan's World Toothpaste suitable for kids ages two and up and the [bubble fruit-flavored Colgate Ryan's World Mouthwash](https://www.trendhunter.com/trends/kids-toothpaste) useful for kids older than age six. According to Bill Van de Graaf, Vice President, Marketing for North America at Colgate-Palmolive: "We want to bring the excitement of playtime to Kids Oral Care through products created by Ryan–a friend they trust!" On the Ryan's World [YouTube](https://www.trendhunter.com/trends/cocomelon-x-burstkids-sonic-toothbrush) channel, viewers will now be able to see Ryan's trip to Colgate-Palmolive's Technology Facility. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 10% | Activity: 40% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Kid-focused Oral Care:** Opportunity for companies to collaborate with popular kid influencers to create fun and educational oral care products. - **Age-targeted Oral Care:** Opportunity to create complete oral care product lines specifically designed for different age groups, ranging from toddlers to young adults. - **Influencer Marketing in Oral Care:** Growing trend of companies collaborating with social media influencers to build brand awareness and create innovative oral care products for consumers. ### Who This Affects Most - **Oral Care:** Opportunity for oral care companies to collaborate with kid influencers to create engaging and fun products that promote healthy dental habits. - **Toy and Entertainment:** Opportunity for toy and entertainment companies to expand their offerings by collaborating with oral care companies to create fun and interactive products for young consumers. - **Marketing and Advertising:** Growing demand for companies to explore new marketing strategies like influencer marketing to target younger generations and create innovative and engaging products. ## Related on Trend Hunter - [Collaboration Toy Toothbrushes](https://www.trendhunter.com/trends/ordo-sonic-lite.md) - [Video-Sharing Kids Toothbrushes](https://www.trendhunter.com/trends/cocomelon-x-burstkids-sonic-toothbrush.md) - [Kid-Designed Toothpastes](https://www.trendhunter.com/trends/creative-toothpaste.md) - [Interactive Oral Hygiene Programs](https://www.trendhunter.com/trends/smile-school.md) - [All-Natural Kids Oral Care](https://www.trendhunter.com/trends/allnatural-kids-oral-care.md) - [Glam Oral Care Collabs](https://www.trendhunter.com/trends/hismile-x-barbie.md) - [Kid-Friendly Toothpastes](https://www.trendhunter.com/trends/frost-by-snow.md) - [Nostalgic Berry Toothpastes](https://www.trendhunter.com/trends/smurfberry-toothpaste.md) - [Interactive Toothpaste Packaging](https://www.trendhunter.com/trends/bluemarlin.md)