# Multi-Sensory Teething Toys The ‘Opus’s Shape Pops’ is a Teether, Rattle, and Sensory Toy By Caitlyn Fernandez | Published 2022-01-27 | Updated 2022-02-04 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/opuss-shape-pops References: [kids2](https://www.kids2.com/collections/baby-einstein-toys-gear/products/12684-opuss-shape-pops-sensory-rattle-teether) & [kids2](https://www.kids2.com/collections/baby-einstein-toys-gear/products/12684-opuss-shape-pops-sensory-rattle-teether)  The ‘Opus’s Shape Pops’ is a 3-in-1 toy inspired by the popular Baby Einstein’s character Opus the Octopus. The toy is compact as it is a teether, rattle, and sensory. It has a small and portable design that is perfect for on-the-go use, and it is made from durable, easy to clean BPA-free material that can be hand washed when it falls or get too dirty. It is also [multi-sensory](https://www.trendhunter.com/trends/meditate) as it is bright and colorful to provide visual stimulation; the balls and crank will provide audio stimulation, and its various activities will give tactile stimulation. As mentioned in the product description, Opus’s Shape Pops will help babies “cultivate fine motor skills, creativity, and cause-and-effect learning during floor play or on the go.” Image Credit: Kids2, Baby Einstein ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 95% | Activity: 63% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What's Driving This Trend - **Multi-sensory Teething Toys:** Combining teething, sensory, and auditory stimulation to provide a more engaging and interactive toy for infants. - **On-the-go Baby Toys:** Creating compact and portable toys that are easy to clean and suitable for use outside of the home. - **Multi-functional Baby Toys:** Designing toys that serve multiple purposes such as teething, rattling, and promoting sensory exploration. ### Who This Affects Most - **Toy Industry:** Innovating to create more engaging, interactive, and multi-functional toys for infants to promote learning and development. - **Baby Products Industry:** Developing products that cater to parents' busy lifestyles by creating on-the-go toys that are easy to clean and can be used anywhere. - **Childcare Industry:** Incorporating multi-sensory toys into childcare facilities to promote cognitive, motor, and sensory development in infants. ## Related on Trend Hunter - [Sense Development Toy Kits](https://www.trendhunter.com/trends/babys-first-shapes-senses-teacher.md) - [Poppable Sensory Toys](https://www.trendhunter.com/trends/dimpl-pops-deluxe.md) - [Kids' Interactive Sensory Toys](https://www.trendhunter.com/trends/interactive-and-multisensory-toys.md) - [Developmental Bath Toys](https://www.trendhunter.com/trends/bath-toy-collection.md) - [Interactive Sensory Tables](https://www.trendhunter.com/trends/sensory-bright-light-station.md) - [Colorful Bath Ball Toys](https://www.trendhunter.com/trends/b-is-for-ball.md) - [Smart Sensory Toys](https://www.trendhunter.com/trends/peel-play.md) - [Educational Language Toy Kits](https://www.trendhunter.com/trends/babys-first-language-teacher.md) - [Challenging Sensory Games](https://www.trendhunter.com/trends/quick-pops.md)