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# Multi-Layered Vinyl Floors
IVC Commercial Updated its Optimise 70 Collection with Various Colors

By Elena Rahman | Published 2021-06-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/optimise-70-collection
References: [dezeen](https://www.dezeen.com/2021/06/04/optimise-70-flooring-ivc-commercial-dezeen-showroom/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+dezeen+%28Dezeenfeed%29) & [ivc-commercial](https://www.ivc-commercial.com/en-gb)

[IVC](https://www.trendhunter.com/trends/rudiments-carpet-tiles) Commercial, a Belgian flooring brand, updated its Optimise 70 collection to include multi-layered vinyl flooring. This floor is designed to reduce impact sounds. The collection now features 54 new colors and material effects. Ideal for high-footfall areas such as educational facilities or retails spaces, the Optimise 70 collection boasts a durable finish.

IVC's vinyl flooring collection includes bold and blocky colors. The Optimise 70 flooring can also [mimic natural materials such as wood](https://www.trendhunter.com/trends/natural-hardwood) for a sleek and modern appearance. The floor's noise reduction technology works with a special [acoustic backing](https://www.trendhunter.com/trends/sound-absorption-material) to deaden the sound of footsteps and other movements. For a long-lasting design and minimal wear, the Optimise 70 vinyl floors are finished with IVC's Hyperguard+ technology.

Image Credit: Dezeen

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 68% | Activity: 34% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Multi-layered Vinyl Flooring:** IVC Commercial's multi-layered vinyl floors offer noise reduction technology for high-footfall areas such as educational facilities or retail spaces.
- **54 New Colors and Material Effects:** IVC Commercial's Optimise 70 collection boasts 54 new colors and material effects for a durable and modern flooring appearance.
- **Hyperguard+ Technology:** IVC Commercial's Hyperguard+ technology produces long-lasting vinyl floors with minimal wear.

### Industries Being Reshaped

- **Flooring Industry:** Companies in the flooring industry can explore opportunities to implement noise reduction technology and offer a wider range of colors and material effects.
- **Educational Facilities:** Educational facilities can benefit from the noise reduction technology and durable finish of IVC Commercial's Optimise 70 collection to create a better learning environment.
- **Retail Industry:** Retail spaces can utilize IVC Commercial's multi-layered vinyl flooring collection to create a modern and durable shopping experience while also reducing noise pollution.

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