# Hallucinatory Street Art The Optical Illusion Graffiti of Mimmo Rubino Plays Tricks on the Eyes By Amelia Roblin | Published 2011-02-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/optical-illusion-graffiti-of-mimmo-rubino References: [wonderhowto](http://www.wonderhowto.com/wonderment/graffiti-is-playing-tricks-me-0124324/) & [flickr](http://www.flickr.com/photos/flickrub/) Good luck trying to figure out exactly what's going on in the optical illusion graffiti of Mimmo Rubino, because sometimes it's really hard to tell what's real and what's paint. Working in alleys and abandoned parts of Rome, Italy, the artist who's also known as Flickrub holds symmetry in high esteem as he executes his [deceptive street art](https://www.trendhunter.com/trends/first-kiss-at-last-light) in thick white paint. Giving trippy three-dimensional form to shapes and objects that do not exist, the optical illusion graffiti of Mimmo Rubino achieves a true [trompe l'oeil](https://www.trendhunter.com/trends/ripples-collection). ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 97% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Why This Trend Is Growing - **Optical Illusion Art:** The rise of optical illusion art provides disruptive innovation opportunities in the art industry as it combines traditional and digital art techniques to create unique experiences. - **Interactive Street Art:** The trend of interactive street art creates opportunities for gamification and experiential marketing in the advertising and marketing industry. - **3D Street Art:** The increasing popularity of 3D street art opens up opportunities for virtual reality and augmented reality experiences in the entertainment industry. ### Industries Being Reshaped - **Art:** The art industry can embrace the trend of optical illusion art as a new form of art to promote and showcase. - **Advertising and Marketing:** The advertising and marketing industry can use interactive street art to attract and engage consumers in a unique way. - **Entertainment:** The entertainment industry can leverage the trend of 3D street art to create immersive experiences and attract more audiences. ## Related on Trend Hunter - [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md) - [Optical Illusion Replica Artworks](https://www.trendhunter.com/trends/liberty-science-center.md) - [Optical Illusion Mirrors](https://www.trendhunter.com/trends/hooptical.md) - [Juxtaposing Digital Art Exhibitions](https://www.trendhunter.com/trends/riflessi.md) - [Blurry Abstract Photography Exhibits](https://www.trendhunter.com/trends/optical-allusion.md) - [Sensory Museum Experiences](https://www.trendhunter.com/trends/sensory-museum.md) - [Artful Illusory Ads](https://www.trendhunter.com/trends/illusion-artwork.md) - [Digital Graffiti NFTs](https://www.trendhunter.com/trends/graffiti-wall-collection.md) - [Bubblegum Street Art Buildings](https://www.trendhunter.com/trends/hubbabubbabuilding.md)