# Lifestyle-Conscious Ice Cream Products These Oppo Brothers Products Have Fewer Calories and Sugar By Michael Hemsworth | Published 2023-05-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oppo-brothers References: [foodbev](https://www.foodbev.com/news/oppo-brothers-launches-four-ice-cream-products/) & [oppobrothers](https://www.oppobrothers.com)  These [Oppo Brothers](https://www.trendhunter.com/trends/oppo-brothers-chocolate-chip-cookie-dough) ice cream products are being launched in the UK and Ireland as a series of sweet treats perfect for consumers looking to enjoy a lower calorie dessert to enjoy. The products are reported to contain as much as 60% fewer calories and sugar than other varieties on the market, while still keeping a focus on a high-quality flavor. The products include the Caramlised Biscuit Swirl ice cream pint, Chocolate Hazelnut snacking balls, Vanilla Almond Caramel Swirl ice cream sticks and the Salted Caramel Biscuit Crunch ice cream sticks. The new Oppo Brothers ice cream products are arriving at [Sainsbury's](https://www.trendhunter.com/trends/oppo-dipped), [Tesco](https://www.trendhunter.com/trends/halo-top-honeycomb-crunch), Musgraves and Asda locations with additional retailers also set to stock them this summertime. The products are part of a continued demand for lower calorie ways for consumer to indulge in their favorite treats. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 19% | Activity: 38% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Low-calorie Desserts:** This trend provides opportunities for companies to create innovative healthy alternative products for consumers. - **Guilt-free Snacking:** This trend provides opportunities for companies to offer healthier snack options while still maintaining great taste. - **Premium Taste, Minimal Calories:** This trend provides opportunities for companies to innovate and produce great tasting, low-calorie foods in the premium segment of the market. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry has the opportunity to innovate and create healthier snack and dessert options for consumers. - **Retail:** The retail industry has the opportunity to offer alternative, healthier products to keep up with consumer demand. - **Fitness and Health:** The fitness and health industry has the opportunity to collaborate with food and beverage companies in promoting healthier alternatives to traditional snacks and desserts. ## Related on Trend Hunter - [Chunky Low-Calorie Ice Creams](https://www.trendhunter.com/trends/oppo-brothers-chocolate-chip-cookie-dough.md) - [Snackable Ice Cream Cups](https://www.trendhunter.com/trends/mini-ice-cream.md) - [Low-Calorie Sorbetto Sticks](https://www.trendhunter.com/trends/oppo-refreshed.md) - [High-Fiber Protein Ice Creams](https://www.trendhunter.com/trends/highprotein-ice-cream-range.md) - [Chocolate-Covered Frozen Fruit Snacks](https://www.trendhunter.com/trends/oppo-dipped.md) - [Dessert-Inspired Low-Sugar Ice Creams](https://www.trendhunter.com/trends/enlightened-ice-cream-range.md) - [Low-Sugar Ice Cream Brands](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand.md) - [Low-Sugar Ice Cream Treats](https://www.trendhunter.com/trends/nestlfroneri-ice-creams.md) - [Satiating High-Protein Ice Creams](https://www.trendhunter.com/trends/highprotein-ice-cream.md)