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# Slumbered Model Lookbooks
The Opening Ceremony S/S 2014 Collection Features Models Asleep in Bed

By Tana Makmanee | Published 2014-05-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/opening-ceremony-ss-2014
References: [thefashionisto](http://www.thefashionisto.com/crash-opening-ceremony-springsummer-2014/)

Titled 'Crash,' the Opening Ceremony S/S 2014 lookbook features [models humorously asleep](https://www.trendhunter.com/trends/zzzn-sleep-apparel-system) all the while wearing bold and flamboyant clothing pieces.

Making a bold statement with its use of a bedroom setting and eclectic colors, the Opening Ceremony S/S 2014 lookbook seeks to add a bit of humor to their upcoming collection by incorporating some [bedroom references](https://www.trendhunter.com/trends/hotel-pajamas-collection) into their fashion-forward collection. Featuring male and female models paired up in bed and serenely asleep while wearing an array of [bold and eclectic](https://www.trendhunter.com/trends/asos-inspired-by) Opening Ceremony ensembles, this eccentric lookbook utilizes the contrasting colors and thought-provoking setting to entice viewers with unconventional concepts.

Showcasing how going outside the comfort zone can serve to make a wonderfully intriguing visual impression, the Opening Ceremony S/S 2014 lookbook will definitely have viewers craving a closer look at this collection.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 13% | Activity: 28% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Humorous Lookbooks:** The use of humor in fashion lookbooks presents an opportunity for brands to engage consumers in a fun and playful way.
- **Eclectic Fashion:** Incorporating bold and contrasting colors can create visually striking and captivating fashion collections that stand out from the crowd.
- **Unconventional Concepts:** Exploring unconventional settings and concepts in lookbooks can generate interest and intrigue among viewers, leading to a closer examination of the collection.

### Who This Affects Most

- **Fashion:** The fashion industry can leverage humorous lookbooks and eclectic fashion collections to create unique and memorable brand experiences.
- **Advertising:** Using unconventional concepts in lookbooks can enhance brand storytelling and captivate audiences, offering new opportunities for advertising campaigns.
- **Photography:** The photography industry can explore innovative approaches to capturing fashion by incorporating humor and unconventional settings in lookbook shoots.

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