<!-- canonical: https://www.trendhunter.com/trends/ontrail-app -->
<!-- robots: noindex -->

# Fine-Tuned Travel Navigation Apps
The BFGoodrich OnTrail App Optimizes Off-Road Travel

By Michael Hemsworth | Published 2021-05-19 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/ontrail-app
References: [hiconsumption](https://hiconsumption.com/bfgoodrich-ontrail-app/) & [bfgoodrichtires](https://www.bfgoodrichtires.com/ontrail)

The BFGoodrich OnTrail app has been launched by the brand to provide avid off-road adventurers with a way to seamlessly plan the perfect trip to avoid unwanted surprises and maximize their experience.

The app works by providing users with access to a database of public trail information as well as an online community committed to supporting off-road explorers. Users can fine-tune their excursion according to their specific preferences thanks to a range of filters that include difficulty, weather, review and length.

The BFGoodrich OnTrail app also enables photo sharing, point-of-interest marking and a mission-like functionality that will turn trips into a series of challenges to achieve. This positions it as an all-in-one solution that will perfectly speak to the needs of the ever-increasing number of automotive explorers.

Image Credit: BFGoodrich

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 31% | Activity: 36% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Off-road Adventure Planning:** The fine-tuning feature of the BFGoodrich OnTrail app opens new opportunities in catering to the needs of off-road adventurers.
- **Community-based Travel Navigation:** With its online community committed to supporting off-road explorers, the BFGoodrich OnTrail app sets a disruptive innovation potential in community-based travel navigation solutions.
- **Gamification in Travel Navigation:** The mission-like functionality of the BFGoodrich OnTrail app's trip planning feature introduces new possibilities for introducing gamification in travel navigation experiences.

### Who This Affects Most

- **Adventure Tourism:** The BFGoodrich OnTrail app developed for off-road explorers can serve as an inspiration for innovation in adventure tourism technology and services.
- **Navigation Technology:** The BFGoodrich OnTrail app's comprehensive and user-friendly features present a relevant benchmark for innovation in navigation technology developments.
- **Automotive Industry:** The BFGoodrich OnTrail app's user-oriented features and functionality introduces disruptive innovation opportunities in the integration of digital technology in automotive industry products and services.

## Related on Trend Hunter

- [Brand-Specific Trail-Finding Apps](https://www.trendhunter.com/trends/bronco-trail-app.md)
- [Integrated Trail Navigation Apps](https://www.trendhunter.com/trends/trail-navigation.md)
- [Off-Road Adventurer GPS Displays](https://www.trendhunter.com/trends/offroad-navigator.md)
- [Hiking Trail Planners](https://www.trendhunter.com/trends/lost-trail.md)
- [Navigable Excursion Tools](https://www.trendhunter.com/trends/only-in-your-state.md)
- [Snowmobile-Guiding Apps](https://www.trendhunter.com/trends/trail-map-app.md)
- [Integrated Trip Trackers](https://www.trendhunter.com/trends/realtime-vehicle-data.md)
- [App-Based Cleaning Tips](https://www.trendhunter.com/trends/okanagan-forest-task-force.md)
- [Trail Strategy Planners](https://www.trendhunter.com/trends/time-on-trails.md)
