# Cruel Teenage Tweeting Displays 'Kill Your Darlings' Exposes the Ugliness of Online Death Threats By Gil Cohen | Published 2013-04-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/online-death-threats References: [lustik.tumblr](http://lustik.tumblr.com/post/47448154506/helloyoucreatives-kill-you-darlings-kill) & [helloyoucreatives](http://helloyoucreatives.com/post/47447797356/kill-you-darlings-kill-your-darlings-shows-the) [Internet-safety campaigns](https://www.trendhunter.com/trends/worst-childrens-library) have gotten people to act out against virtual bullying and online death threats, but what most people don't know, or don't want to know, is that innocent-seeming teenage girls are behind some of the cruelest [social media messages](https://www.trendhunter.com/trends/tumblr-campaign) out there. 'Kill Your Darlings' by Hello You Creatives is a tech installation that showcases some of the meanest and most hateful tweets in comparison to the sweet and fun-loving pictures of the teenage girls who sent them. Humorously enough, one of the messages that this heart-shaped artwork imparts is that no matter how careful girls are about posting flattering images online, all of that is turned into ugliness with a single hurtful message. This installation project exposes shocking culprits of some horrible online death threats. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 1% | Activity: 10% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Why This Trend Is Growing - **Online Bullying Awareness:** Opportunities to develop innovative solutions to raise awareness about the prevalence and consequences of online bullying. - **Technology-driven Art Installations:** Disruptive innovation opportunities for creating interactive art installations that provoke conversation and reflection on digital behavior. - **Humanizing Digital Spaces:** Potential for disruptive innovation to humanize online platforms and encourage empathy and kindness in digital interactions. ### Industries Being Reshaped - **Internet Safety Campaigns:** Opportunities for innovation in creating effective internet safety campaigns to educate and empower individuals to combat online bullying. - **Art and Entertainment:** Opportunities to leverage technology and art to address social issues and provoke thought and discussion. - **Social Media Platforms:** Disruptive innovation opportunities to enhance user experience and develop tools and features that promote positive online behavior. ## Related on Trend Hunter - [Safety-Oriented Social Tools](https://www.trendhunter.com/trends/instagram-10.md) - [Mental Health-Protective Films](https://www.trendhunter.com/trends/cost-of-beauty-a-dove-film.md) - [Anti-Gender Violence Campaigns](https://www.trendhunter.com/trends/antigender-violence-campaign.md) - [Haunting Tech Safety PSAs](https://www.trendhunter.com/trends/centre-for-child-protection.md) - [Educational Valentine's Campaigns](https://www.trendhunter.com/trends/language-of-love.md) - [Empowering Skincare Campaigns](https://www.trendhunter.com/trends/skincare-campaign-1.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Mental Health-Supporting Campaigns](https://www.trendhunter.com/trends/the-last-photo.md) - [Online Exploitation Education Courses](https://www.trendhunter.com/trends/childhelp.md)