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# Digital Money-Saving Techniques
'The New Online Couponing Strategy' Outlines How to Find Deals

By Tana Makmanee | Published 2013-05-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/online-couponing
References: [dailyinfographic](http://dailyinfographic.com/the-new-online-couponing-strategy-infographic)

The popularity of online shopping has grown substantially over the years, and 'The New Online Couponing Strategy' infographic outlines a few methods on how to find the [best deals when shopping online](https://www.trendhunter.com/trends/bargaintime).

Couponing is an activity that people engage in when looking to save some money when shopping at the grocery or department store. Nowadays, people are tossing out these paper coupons and opting for the digital equivalence, where they can search and find the best deals and offers for their online stores. This chart outlines the best methods on how to scope out the best savings on your favorite brands and products.

From [mobile coupons](https://www.trendhunter.com/trends/promi) to using [live chat rooms](https://www.trendhunter.com/trends/chatgpt-shopping-assistant), 'The New Online Couponing Strategy' offers online buyers a way to utilize technology to find the best savings.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 23% | Activity: 18% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Digital Couponing:** Using technology to find and utilize digital coupons and online promo codes for e-commerce stores.
- **Mobile Savings:** Mobile apps and websites that offer exclusive discounts and promotions for online shoppers using smartphones and tablets.
- **Live Chat Discounts:** Engaging with online retailers through live chat to receive personalized discounts and promotional offers.

### Sectors Adopting This

- **E-commerce:** Opportunities for e-commerce businesses to offer digital couponing and mobile savings to attract and retain customers.
- **Retail:** Incorporating live chat features that offer personalized discounts is a way for retailers to connect with and incentivize online customers.
- **Marketing:** Marketing agencies can work with businesses to create and promote digital couponing and mobile savings strategies to target online shoppers.

## Related on Trend Hunter

- [Automated Savings Tools](https://www.trendhunter.com/trends/cashback1.md)
- [AI Promo Code Platforms](https://www.trendhunter.com/trends/simplycodes-new-features.md)
- [Grocery Delivery Discount Updates](https://www.trendhunter.com/trends/instacart-deals-tab.md)
- [Coupon-Friendly Digital Pharmacies](https://www.trendhunter.com/trends/amazon-pharmacy.md)
- [Money-Saving Shopping Extensions](https://www.trendhunter.com/trends/karma.md)
- [Digital Money Saving Tools](https://www.trendhunter.com/trends/savestrike.md)
- [Value-Boosting Browser Extensions](https://www.trendhunter.com/trends/itv-kerching.md)
- [Third-Party Coupon Providers](https://www.trendhunter.com/trends/ibotta.md)
- [First-Of-Its-Kind Digital Coupons Programs](https://www.trendhunter.com/trends/digital-coupons-program.md)
