# Instagram-Inspired Video Apps The ‘OneSec App’ Records One-Second Video Memories By Cody Turner | Published 2012-08-13 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/onesec-app References: [indiegogo](http://www.indiegogo.com/onesec) & [youtube](http://www.youtube.com/watch?v=tGsh8ebY-Ys&feature=player_embedded) A new app is under development that claims to be the next Instagram, called the ‘OneSec’ App -- an Instagram for one-second videos. The app has taken the popular idea of photo sharing and decided to up the ante by allowing users to create and share one-second videos. The idea that “less is more” is something that I believe could catch on. While there is a similar app already on the market called [Flixel](http://flixel.com/), OneSec allows for sound to be added into the mix. Developed by Francis, a Belgian developer, and Vidar, a Norwegian product designer, the OneSec is trying to raise funds to finish developing the iPhone app and they are offering up various perks for donations. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 49% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **One-second Video Sharing:** The trend of sharing short one-second videos is disrupting traditional photo sharing and providing new opportunities for apps and social media platforms to capitalize on this trend. - **Instagram-inspired Video Apps:** The trend of creating video apps inspired by Instagram is growing as users seek new and innovative ways to share content. - **Personalized Video Memories:** The trend of creating personalized video memories is disrupting traditional photo albums and providing new opportunities for app developers to create innovative features to personalize video content. ### Who This Affects Most - **Social Media:** The emergence of one-second video sharing as a trend is providing new opportunities for social media platforms to cater to this type of content and engage users in new ways. - **App Development:** The rise of Instagram-inspired video apps and personalized video memories is driving demand for innovative app development in the mobile industry. - **Personalized Photo & Video Products:** The emergence of personalized video memories is disrupting the traditional photo albums industry and providing new opportunities for companies to create innovative, personalized photo and video products. ## Related on Trend Hunter - [Social Vlogging Apps](https://www.trendhunter.com/trends/vlogging-app.md) - [Trailer-Making Life Apps](https://www.trendhunter.com/trends/moments.md) - [Interactive Fame Countdowns](https://www.trendhunter.com/trends/thats-one-second.md) - [Time-Lapse Content Apps](https://www.trendhunter.com/trends/timelapse-content.md) - [Visual Timelapse Apps](https://www.trendhunter.com/trends/selfiestory.md) - [Image-Sharing Social Applications](https://www.trendhunter.com/trends/lapse-1.md) - [Social Video Reaction Apps](https://www.trendhunter.com/trends/seen-app.md) - [Invite-Only Social Medias](https://www.trendhunter.com/trends/lapse.md) - [Private Video Sharing](https://www.trendhunter.com/trends/video-sharing1.md)