# Pigmented Spring Styles The 'Ones2Watch' January 2010 Shoot Celebrates the Season's Best By Kamal Musharbash | Published 2011-01-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ones2watch-january-2010 References: [theones2watch](http://www.theones2watch.com/newwave/4003) With [spring slowly creeping](https://www.trendhunter.com/trends/transition-collection) under the snowy grounds, you can't help but anticipate what it has to offer. 'Ones2Watch' January 2010 is showcasing selected [men's fashions](https://www.trendhunter.com/trends/graphpaper-ss26) that will get you out of that cabin fever. Decked out in B-Store, JW Anderson and Paul Smith, these models are promoting the [multi-hued, plaid and classic fashions](https://www.trendhunter.com/trends/vowels-1) that the season will bring. The 'Ones2Watch' January 2010 shoot entitled 'Portraits: Soft Serve' was photographed by Rama and creatively styled by Kevin Kim. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 57% | Activity: 17% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Multi-hued Fashion:** There is an opportunity for companies to create more colorful and bold clothing lines to match the spring season trends. - **Plaid Patterns:** Companies specializing in textile design can focus on producing more plaid and patterned options for the spring fashion market. - **Classic Designs:** There is a disruptive innovation opportunity in creating new, modern interpretations of classic fashion pieces to meet the seasonal demand for traditional styles. ### Industries Being Reshaped - **Fashion Industry:** Fashion companies can focus on producing more colorful and patterned clothing lines for the spring season. - **Textile Industry:** Textile companies can focus on producing more plaid and patterned fabrics to meet the demand for spring fashion trends. - **Design Industry:** Design companies can explore creating modern interpretations of classic fashion pieces to meet the demand for traditional styles during the spring season. ## Related on Trend Hunter - [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md) - [seasonal spring wardrobes](https://www.trendhunter.com/trends/british-watersports-collegiate-prep.md) - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Seasonal Fashion Campaign](https://www.trendhunter.com/trends/y3-ss26.md)