# Street Glamour Portraits The Ones 2 Watch Mash Up Editorial Features Over-the-Top Styling By Jana Pijak | Published 2012-12-15 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/ones-2-watch-mash-up References: [theones2watch](http://www.theones2watch.com/newwave/9976) & [theones2watch](http://theones2watch.com) The Ones 2 Watch 'Mash Up' editorial pays homage to the world of popular culture. The striking [street glamour fashion story](https://www.trendhunter.com/trends/back-to-the-city) is captured by photographer Lauren Baker and outfitted by stylist Chloe Badawy. Inspired by the image of pop music icons David Bowie and Amy Winehouse, this daring fashion story mashes up a variety of [pop culture references](https://www.trendhunter.com/trends/songs-of-siren) and creates an aesthetic that epitomizes street swagger. With luxurious weaves by hair stylist Fabio D’Onofrio and [heavily applied makeup looks](https://www.trendhunter.com/trends/il-pranzo-campaign) by Isabel Ruiz models Kelsea Tuttle, Ornelia Edwards and Sofie Roelens pose alongside co-stars Li Ming, Mariana V and Stephania. The Ones 2 Watch Mash Up portrait series is eye-catching and unexpected. A bold take on pop culture imagery, this editorial embraces an over-the-top style aesthetic. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 85% | Activity: 77% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Pop Culture Mashup:** Disruptive innovation opportunity: Explore new ways to combine different pop culture references in fashion to create a unique and eye-catching aesthetic. - **Street Glamour Fashion:** Disruptive innovation opportunity: Introduce unconventional and daring street-style elements into high-end fashion to cater to the demand for edgy and individualistic looks. - **Over-the-top Styling:** Disruptive innovation opportunity: Push the boundaries of traditional fashion styling by experimenting with exaggerated and extravagant elements to capture attention and create a statement. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Combine elements of pop culture and street glamour to create new fashion trends and styles that resonate with consumers seeking unique and bold looks. - **Photography:** Disruptive innovation opportunity: Experiment with unconventional concepts and styles in fashion photography to capture attention and create visually stunning images that stand out from traditional editorials. - **Beauty:** Disruptive innovation opportunity: Develop makeup and hairstyling techniques that blend exaggerated and over-the-top elements with mainstream beauty trends, allowing individuals to express their creativity and personality. ## Related on Trend Hunter - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md)