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# Arcade Game-Themed Smartphones
OnePlus Introduces New Special Edition PAC-MAN Mobile Phone

By Niko Pajkovic | Published 2021-11-09 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/oneplus
References: [slashgear](https://www.slashgear.com/oneplus-nord-2-x-pac-man-edition-release-date-price-and-features-08698644/) & [oneplus](https://www.oneplus.com/ca_en)

![Arcade Game-Themed Smartphones](https://cdn.trendhunterstatic.com/thumbs/464/oneplus.jpeg)

Chinese electronics manufacturer OnePlus Technology Co. has unveiled the OnePlus Nord 2 x PAC-MAN Edition, a limited-edition smartphone inspired by the classic arcade game.

The new Nord phone can be used as a standard smartphone with OxygenOS, built over Android. However, it also offers users a series of PAC-MAN "challenges" that are built into the phone system. If users beat the variety of challenges, they will be given access to exclusive content.

Other features of the phone include exclusive PAC-MAN wallpapers and icons and a glowing ink case designed to look like the retro arcade cabinet. In addition, when starting up the phone, users will see custom-made PAC-MAN animations, which are also implemented during loading transitions.

Image Credit: OnePlus

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 63% | Activity: 32% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Smartphone-themed Video Game:** Opportunities for game developers to create video games that are deeply integrated into smartphone firmware.
- **Retro-inspired Smartphone Design:** The chance for electronics manufacturers to integrate nostalgia-fueled designs into modern technology.
- **Limited-edition Smartphone Collaborations:** The potential for brands to join forces and create exclusive smartphone designs built around popular characters, franchises and themes.

### Who This Affects Most

- **Mobile Gaming:** The chance for mobile gaming companies to develop video games that are built into smartphone firmware, offering unique user experiences.
- **Consumer Electronics:** Opportunities for consumer electronics firms to collaborate with entertainment companies to create new products featuring pop culture themes and designs.
- **Pop Culture Merchandising:** The chance for merchandising companies to expand into producing limited-edition smartphone designs alongside their traditional product lines.

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