# Simplified One-Step Skincare U Beauty's Resurfacing Compound Tightens, Brightens, Hydrates & More By Laura McQuarrie | Published 2020-05-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/one-step-skincare References: [glamourmagazine](https://www.glamourmagazine.co.uk/gallery/new-beauty-products/152) & [cultbeauty](https://www.cultbeauty.co.uk/u-beauty-resurfacing-compound.html) Over the last few years, multi-step skincare routines have come into fashion—especially with the rise of Korean beauty—but [U Beauty's](https://www.trendhunter.com/trends/siren-set) Resurfacing Compound is a [one-step skincare product](https://www.trendhunter.com/trends/simple-solution) that promises to simplify a 12-step routine into a single skincare product. The high-performance product boasts brightening, hydrating, refining and tightening properties, thanks to its unique blend of antioxidants, hyaluronic acid, peptides, vitamins and retinol. With a [simplified approach to skincare](https://www.trendhunter.com/trends/bubble-skincare-spotlights), U Beauty promises results within just three to six days. As a result of using the product, the brand promises noticeable changes to everything from fine lines and wrinkles to dark spots. Notably, the product is also clean, vegan and cruelty-free, so people can feel good about ethically produced, plant-based skincare that saves valuable bag or shelf space. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 51% | Activity: 43% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Simplified Skincare Routine:** Disruptive innovation opportunity: Develop single-step skincare products that combine multiple benefits for time-pressed consumers. - **Clean and Vegan Skincare:** Disruptive innovation opportunity: Create plant-based skincare products that align with eco-conscious consumer preferences. - **High-performance Skincare:** Disruptive innovation opportunity: Introduce skincare products with a unique blend of active ingredients for enhanced effectiveness. ### Where This Applies - **Cosmetics:** Disruptive innovation opportunity: Design cosmetics that offer a simplified and effective skincare solution in one product. - **Natural Beauty:** Disruptive innovation opportunity: Develop natural beauty products that cater to the growing demand for clean and vegan skincare options. - **Anti-aging:** Disruptive innovation opportunity: Create anti-aging skincare products that deliver noticeable results within a short period of time. ## Related on Trend Hunter - [Performance-Driven Luxury Skincare](https://www.trendhunter.com/trends/siren-set.md) - [7-in-1 Skincare Solutions](https://www.trendhunter.com/trends/the-dayscript-by-klira.md) - [Skin Resurfacing Treatments](https://www.trendhunter.com/trends/resurfacing-flash-peel.md) - [Comprehensive Holiday Gift Sets](https://www.trendhunter.com/trends/u-beautys-holiday-sets.md) - [Rich Intensive Face Oils](https://www.trendhunter.com/trends/intensive-face-oil.md) - [Targeted Luxury Beauty Sets](https://www.trendhunter.com/trends/luxury-beauty-set.md) - [Multi-Use Skincare Creams](https://www.trendhunter.com/trends/ms-morning.md) - [One-Step Skin Sprays](https://www.trendhunter.com/trends/simple-solution.md) - [Nourishing Multi-Functional Tints](https://www.trendhunter.com/trends/multifunctional-tint.md)