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# Single Serve Wine Pouches
The One Glass Wines Are Packed as Easy-to-Open Individual Servings

By Laura McQuarrie | Published 2014-04-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/one-glass
References: [thedieline](http://www.thedieline.com/blog/2014/4/17/one-glass) & [oneglass.de](http://www.oneglass.de/)

One Glass wines come packaged in convenient 100 mL [single-sized pouches](https://www.trendhunter.com/trends/slim-cans), so that you're able to have the perfect amount of wine on the go. The portable wine packaging design by Brand Your Life was developed to be an [alternative in the market](https://www.trendhunter.com/trends/red-wine-alternative), offering something different from heavy glass bottles and [bulky boxes](https://www.trendhunter.com/trends/bota-box-breeze) that is lightweight and recyclable.

The One Glass wines are color coded to represent the different varieties offered, including Cabernet Sauvignon, Pinot Grigio, Sangiovese and Vermentino that are sold as single pouches as well as in multi-packs. The bottle-shaped pouches aren't capped with a traditional cork, so it's easy to throw a One Glass pouch in a bag and not have to worry about packing any extra tools to open it later.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 33% | Activity: 63% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Convenient Wine Packaging:** Opportunity for innovative packaging solutions that offer ease of use and portability, such as single serve pouches.
- **Lightweight and Recyclable:** Growing demand for environmentally-friendly packaging options that reduce waste and are easy to transport.
- **Color-coded Wine Varieties:** Potential to create unique branding opportunities through color-coded packaging to differentiate wine varieties.

### Where This Applies

- **Wine Packaging:** Opportunity for packaging companies to develop innovative designs that provide convenience and sustainability.
- **Beverage Distribution:** Potential for companies in the beverage distribution sector to offer single serve wine pouches as a convenient and eco-friendly option.
- **Wine Retail:** Wine retailers can capitalize on the trend by offering a range of single serve wine pouches with unique and attractive packaging options.

## Related on Trend Hunter

- [Chic Single-Serve Wines](https://www.trendhunter.com/trends/poco-vino.md)
- [Portable Wine Pouches](https://www.trendhunter.com/trends/medly-wine-pouches.md)
- [Single Serve Wine Brands](https://www.trendhunter.com/trends/maie-wines.md)
- [Portable Boxed Wines](https://www.trendhunter.com/trends/portable-boxed-wine.md)
- [Mini Alcohol-Removed Wines](https://www.trendhunter.com/trends/alcohol-removed-wines.md)
- [Miniature Glass-Free Wine Packaging](https://www.trendhunter.com/trends/mud-house-mini-box.md)
- [Single-Serve Wine Systems](https://www.trendhunter.com/trends/coravin-vinitas.md)
- [Mini Boxed Wine Products](https://www.trendhunter.com/trends/jam-shed-shiraz.md)
- [Single-Serve Red Wine Alternatives](https://www.trendhunter.com/trends/red-wine-alternative.md)
