# Community-Supporting Street Shoes The ONE COMMUNITY Shoe Supports the Children's Aid Foundation By Grace Mahas | Published 2020-11-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/one-community References: [city-shred.myshopify](https://city-shred.myshopify.com/products/one-community-black-canvas-shoe?mc_cid=0764ca4005&mc_eid=79129cffe5) Those looking to purchase a gift that gives back this holiday season may be drawn to the ‘ONE COMMUNITY’ Black Canvas Shoe. The new initiative was launched by [City Shred](https://www.trendhunter.com/trends/buff-city-soap-deodorant) alongside a collaboration with George Sully, Founder of [Black Designers of Canada](https://www.trendhunter.com/trends/howard-university-1), and six coaches and motivators from Toronto, Vancouver, and Montreal. The custom show is now available for pre-order for $115 as is, or $150 for a customized pair painted by a local youth artist with symbols of "love, peace, and BLM." 100% of all the net proceeds will be donated to 'The Foundation' and City Shred is will match donations with the aim of raising $15,000. In addition, the first 100 pairs sold will also include a complementary wellness package from leading brands. Image Credit: City Shred ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 21% | Activity: 24% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Community-supporting Shoes:** Opportunities for shoe brands to collaborate with charities and support marginalized communities. - **Customizable Shoes with a Purpose:** Opportunities to tailor shoe designs to consumer preferences while also supporting social causes. - **Gifting with a Purpose:** Opportunities for companies to offer socially responsible gift options that give back to communities in need. ### Where This Applies - **Footwear:** Shoe brands can explore collaborations with charitable organizations and offer customizable designs to support social causes and marginalized communities. - **Socially Responsible Retail:** Opportunities for retailers to offer consumers socially responsible gift options that support communities in need and charitable organizations. - **Charitable Organizations:** Charities can collaborate with companies to create unique products that support their cause and increase awareness for their mission. ## Related on Trend Hunter - [Gratitude-Giving Sneakers](https://www.trendhunter.com/trends/air-jordan-xi-retro.md) - [Mental Health Awareness Totes](https://www.trendhunter.com/trends/hearttote.md) - [Ultra-Ethical Charitable Sweatshirts](https://www.trendhunter.com/trends/good-for-sunday-x-cbc-collaboration.md) - [Inventive Charity Initiatives](https://www.trendhunter.com/trends/spark-financial.md) - [Charitable Horse Sneakers](https://www.trendhunter.com/trends/horse-kicks.md) - [Philanthropy-Inspired Collections](https://www.trendhunter.com/trends/im-library-people.md) - [Youth Mental Health-Supporting Shirts](https://www.trendhunter.com/trends/kids-help-phone.md) - [Autism-Supporting Athletics Brands](https://www.trendhunter.com/trends/nba-nike-autism-awareness.md) - [Sustainably Handcrafted Bag Initiatives](https://www.trendhunter.com/trends/the-tote-of-hope.md)