# S'mores Protein Bars ONE Brands' Limited-Edition Summer Bar Features Campfire Flavors By Laura McQuarrie | Published 2020-06-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/one-brands References: [prnewswire](https://www.prnewswire.com/news-releases/want-smore-one-brands-fires-it-up-with-a-limited-edition-flavor-301084342.html) & [one1brands](http://www.one1brands.com) [ONE Brands](https://www.trendhunter.com/trends/exclusive-high-protein-bar) is introducing its first-ever limited-edition ONE S'mores flavor and it's being launched as a summer flavor that can be enjoyed everywhere from a "socially distanced campground to glamping on the couch with your favorite series." The [low-sugar protein bar](https://www.trendhunter.com/trends/pure-protein-bars) inspired by a taste of the great outdoors provides what consumers have come to expect from the brand—20 grams of protein and just a single gram of sugar per bar. Knowing that many people are missing out on their usual summer experiences, this bar is sure to be a hit for the nostalgic flavor alone. The new gluten-free protein bar by ONE Brands is made with a classic combination of toasted marshmallows, melted chocolate and graham crackers that helps to bring the experience of sitting around the campfire absolutely anywhere—or as the brand describes it, #SmoreAnywhere. Image Credit: ONE Brands ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 27% | Activity: 30% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Limited-edition Protein Bars:** Opportunity for food companies to create limited-edition flavors of protein bars to capture consumer interest and drive sales. - **Nostalgic Flavors:** Potential for brands to tap into nostalgic flavors from childhood, like s'mores, to create unique and appealing products that resonate with consumers. - **Low-sugar Protein Bars:** Demand for protein bars with low sugar content presents an opportunity for companies to develop healthier snack options that still provide the necessary protein boost. ### Industries Being Reshaped - **Food and Beverage:** Food and beverage companies can leverage the trend of limited-edition protein bars to attract new customers and increase sales by offering unique flavors. - **Nutrition and Wellness:** The nostalgia trend in food products offers an opportunity for nutrition and wellness companies to create enticing, indulgent treats with healthier ingredients to cater to health-conscious consumers. - **Snack Industry:** The demand for low-sugar protein bars presents an opportunity for snack companies to tap into the growing market of health-conscious consumers looking for convenient and nutritious snack options. ## Related on Trend Hunter - [Exclusive High Protein Bars](https://www.trendhunter.com/trends/exclusive-high-protein-bar.md) - [Candy-Inspired Protein Bars](https://www.trendhunter.com/trends/one-bars.md) - [S'mores Parfait Bars](https://www.trendhunter.com/trends/parfait-bars.md) - [S'mores Protein Brownies](https://www.trendhunter.com/trends/smores-protein-brownies.md) - [Crunchy Low-Sugar Protein Bars](https://www.trendhunter.com/trends/one-crunch.md) - [Branded Chocolate Protein Bars](https://www.trendhunter.com/trends/one-hersheys-double-chocolate.md) - [Textually Crunchy Snack Bars](https://www.trendhunter.com/trends/one-crunch-bars.md) - [Nutritious Campfire Confection Snacks](https://www.trendhunter.com/trends/smore-snack.md) - [Low-Sugar Caffeinated Protein Bars](https://www.trendhunter.com/trends/caffeinated-protein-bars.md)