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# On-Demand Communication Apps
This App is Designed to Simplify the Act of Phoning Someone

By Katherine Pendrill | Published 2015-12-21 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/ondemand-communication
References: [uncrate](http://uncrate.com/stuff/roger/) & [itunes.apple](https://itunes.apple.com/us/app/roger-talk-your-favorite-people/id943662312?mt=8)

'Roger' is an on-demand communication app that simplifies the act of calling someone. Traditional phone calls are inefficient in that they require both parties to be free at the exact same moment. This app simplifies the act of calling someone by providing users with a [modern walkie-talkie system](https://www.trendhunter.com/trends/pippo).

Roger is an on-demand communication app that makes it easier to stay in touch with friends and family. To use the app, users simply tap the name of the person they wish to contact and then tap again to talk. The recipient simply has to tap their phone to listen to the message and tap again to reply. The system thus facilitates [simple voice communication](https://www.trendhunter.com/trends/honey-voice) on an on-demand basis. The system can be used by anyone with a mobile phone and the app even works offline.

Roger is ideal for those who are looking for a simple way to communicate more frequently with the people they care about.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 27% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **On-demand Communication:** On-demand communication apps like Roger simplify calling by providing a modern walkie-talkie system.
- **Simplified Voice Communication:** Roger's tap-to-talk and tap-to-listen features offer a simplified way to communicate through voice messages.
- **Offline Voice Messaging:** Roger's offline functionality allows users to send and receive voice messages even without an internet connection.

### Industries Being Reshaped

- **Communication Technology:** The on-demand communication trend presents disruptive innovation opportunities for communication technology companies to develop similar apps and features.
- **Mobile App Development:** Simplified voice communication trends like Roger's tap-to-talk and tap-to-listen features provide opportunities for mobile app developers to create innovative and user-friendly communication apps.
- **Telecommunications:** The on-demand communication trend, including offline voice messaging, offers disruptive innovation opportunities for telecommunication companies to enhance their services and provide more efficient ways of communication.

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