# Small-Batch Gluten-Free Crackers These New Once Again Graham Crackers Come in Three Flavors By Michael Hemsworth | Published 2024-08-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/once-again-graham-crackers References: [snackandbakery](https://www.snackandbakery.com/articles/111998-once-again-debuts-gluten-free-graham-crackers) & [onceagainnutbutter](https://www.onceagainnutbutter.com)  These new [Once Again Graham Crackers](https://www.trendhunter.com/trends/glutenfree-graham-crackers) have been added to the brand's product portfolio as a high-quality, artisanal take on the humble product to provide consumers with a [gluten-free option](https://www.trendhunter.com/trends/cheezit-glutenfree) to enjoy. The crackers are crafted in small batches, and come in three flavor options including Cinnamon, Honey and Chocolate, which are each made with real cinnamon, real honey and dark chocolate, respectively. The organic, gluten-free crackers are also vegan-friendly and hand-cut to size with just one-gram of added sugar in each serving. The crackers are all MSG-free with no hydrogenated oils, artificial sweeteners, colors or flavors in the mix, while also being Non-GMO Project Verified and [Kosher](https://www.trendhunter.com/trends/manischewitz-matzo). Director of Marketing Gael J. B. Orr spoke on the new Once Again Graham Crackers saying, "Our new graham crackers continue Once Again’s mission to offer high-quality snacks that can be enjoyed by a range of consumers with varying dietary requirements. Kids will enjoy the slightly sweet flavor, while adults can appreciate that they’re a cleaner, allergen-free upgrade on a childhood favorite.” Image Credit: Once Again ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 13% | Activity: 23% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Artisanal Gluten-free Snacks:** The rise of artisanal gluten-free snacks reflects consumers' growing demand for high-quality, health-conscious alternatives to traditional treats. - **Clean-label Products:** Clean-label products highlight an industry shift towards transparency and natural ingredients, appealing to increasingly health-savvy consumers. - **Vegan-friendly Options:** An increase in vegan-friendly snack options demonstrates a market response to the expanding demographic of plant-based diet followers. ### Industries Being Reshaped - **Specialty Food Retail:** The specialty food retail industry is seeing a surge in demand for unique, diet-sensitive products that cater to niche markets. - **Health and Wellness Products:** Health and wellness products continue to evolve, driven by consumer desire for nutritious, all-natural food options that support a healthy lifestyle. - **Organic Foods:** Organic foods are gaining traction as consumers prioritize products that align with ethical consumption and sustainability values. ## Related on Trend Hunter - [Gluten-Free Graham Crackers](https://www.trendhunter.com/trends/glutenfree-graham-crackers.md) - [Single-Serve Sweet Sandwiches](https://www.trendhunter.com/trends/chocolate-peanut-butter-graham-sandwiches.md) - [Grain-Free Graham Crackers](https://www.trendhunter.com/trends/grainfree-graham-crackers.md) - [Allergy-Friendly Graham Crackers](https://www.trendhunter.com/trends/classic-graham-crackers.md) - [Graham Cracker Sandwiches](https://www.trendhunter.com/trends/graham-cracker-sandwich.md) - [Gluten-Free Graham-Style Snacks](https://www.trendhunter.com/trends/grahamstyle-snacks.md) - [Organic Graham-Style Snacks](https://www.trendhunter.com/trends/marys-gone-kookies.md) - [Chocolate-Coated Graham Cracker Snacks](https://www.trendhunter.com/trends/acappella-knotty-grahams.md) - [Gluten-Free Snack Crackers](https://www.trendhunter.com/trends/cheezit-gluten-free.md)