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# Gamified Training Programs
'Lush Quest' is an Interactive Story-Based Onboarding Training Program

By Laura McQuarrie | Published 2016-03-31 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/onboarding-training
References: [techworld](http://www.techworld.com/news/apps/lush-cosmetics-rolls-out-gamified-training-programme-on-memset-cloud-3419586/) & [srpnet](http://www.srpnet.co.uk/news/10/01/2013/gamification-meets-cloud-lush-use-memset-cloud-deliver-gamification-employee)

In order to make the process of [onboarding training](https://www.trendhunter.com/trends/getaboard) as engaging as possible, especially for its young staff, [Lush](https://www.trendhunter.com/trends/lush-hour) Cosmetics used Memset cloud to create an [interactive game-like program](https://www.trendhunter.com/trends/winday).

The 'Lush Quest' is styled like a story, which introduces new staff members to the brand and its products. Along the way, there are challenges that can be completed for rewards. At the end of the digital training program, there's a 10-minute quiz that can be completed to test comprehension.

While the gamification of workplace training appeals to young employees, employers also have the benefit of easily being able to track traffic and performance through Memeset's platform. This setup has also allowed the program to be easily adapted for use in other languages and countries.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 51% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What's Driving This Trend

- **Gamified Training Programs:** Lush Cosmetics uses an interactive game-like program, 'Lush Quest,' to engage their young staff during onboarding training.
- **Story-based Learning:** 'Lush Quest' introduces new staff members to the brand and products through a story-like experience.
- **Performance Tracking Platforms:** Memset's platform allows employers to easily track traffic and performance of their gamified training programs like 'Lush Quest.'

### Who This Affects Most

- **Beauty and Skincare:** A gamified training program like 'Lush Quest' could be adapted for use in onboarding new staff within the beauty and skincare industry.
- **Retail:** Retail businesses can leverage gamified training programs to make the process of onboarding new employees more engaging and effective.
- **E-learning:** Gamification and performance tracking features can enhance e-learning programs by improving engagement and measuring progress.

## Related on Trend Hunter

- [Rewarding Quest-Like Work Apps](https://www.trendhunter.com/trends/questmate-app.md)
- [Gamified Personal Goal Platforms](https://www.trendhunter.com/trends/goalquest.md)
- [Gamified Task Managers](https://www.trendhunter.com/trends/chorequest.md)
- [Gamified Travel Companions](https://www.trendhunter.com/trends/countryquest.md)
- [Blockchain Learning Tools](https://www.trendhunter.com/trends/web3-quest-creation-platforms.md)
- [Gamified Wellness Platforms](https://www.trendhunter.com/trends/healthgame.md)
- [Gamified Education Platforms](https://www.trendhunter.com/trends/trust-wallet.md)
- [Gamified Workout Apps](https://www.trendhunter.com/trends/workout-quest.md)
- [Interactive Learning Platforms](https://www.trendhunter.com/trends/kvistly.md)
