# Haunted Haute Couture Editorials The Another Magazine On the Doll Photoshoot is Creepy By Jordy E | Published 2013-02-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/on-the-doll References: [mode.newslicious.net](http://www.mode.newslicious.net/2013/02/on-doll-nastya-kusakina-clarice-silva.html) & [anothermag](http://www.anothermag.com) The Another Magazine On the Doll editorial displays models Nastya Kusakina and Clarice Silva Vitkauskas. The two come to the fore of the publication while intertwined, displaying their closeness by way of photographer Alasdair McLellan. McLellan worked with a most eerie theme in On the Doll. While the production was made for the Spring/Summer 2013 edition of Another Magazine, the artist has forgone the common seasonal preference for dainty floral motifs. He instead included pumpkin baskets and [creepy discarded toys](https://www.trendhunter.com/trends/wicked-for-good) within the set, bringing about a [haunted Halloween motif](https://www.trendhunter.com/trends/12-days-of-halloween-set). Stylist Katy England furthered this peculiar look with draping shawls, [transparent black dresses](https://www.trendhunter.com/trends/the-october-collection), dark chunky chains and, almost ironically, full crowns paired with white lace dresses. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 88% | Activity: 68% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Haunted Fashion Editorials:** There is an opportunity for disruptive innovation in the fashion industry by incorporating spooky and eerie elements into fashion editorials. - **Alternative Seasonal Themes:** Exploring non-traditional seasonal themes in fashion photography can create a unique and disruptive visual experience. - **Creepy Chic Fashion:** There is a growing trend towards incorporating creepy and spooky elements into high fashion designs, providing an opportunity for innovation in the fashion industry. ### Where This Applies - **Fashion Photography:** Fashion photographers can embrace alternative themes and incorporate eerie elements to create unique and captivating visual campaigns. - **Fashion Styling:** Fashion stylists can experiment with unconventional seasonal motifs and incorporate spooky elements to create avant-garde and disruptive fashion looks. - **Fashion Design:** Fashion designers can explore the concept of creepy chic to create fashion collections that have a dark and haunting aesthetic. ## Related on Trend Hunter - [Fashion-Branded Doll Designs](https://www.trendhunter.com/trends/offwhite-x-mattel-monster-high-memorabilia.md) - [Mythological Two-Piece Dolls](https://www.trendhunter.com/trends/corazon-marikit-doll.md) - [Collectable Sculptural Doll Collections](https://www.trendhunter.com/trends/inedible-doll.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Fashionable Zombie Dolls](https://www.trendhunter.com/trends/zombaes-critter-chaos.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Paranormal Fashion Dolls](https://www.trendhunter.com/trends/annabelle-doll.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md)