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# Parisian Biking Editorials
Stylist France's 'On Freedom Road' Shoot is Fashionably Carefree

By Leslie Chen | Published 2013-05-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/on-freedom-road
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2013/05/on-freedom-road-josephine-skriver-by-carlotta-manaigo-for-stylist-france-16th-may-2013-editorial.html) & [carlottamanaigo](http://carlottamanaigo.com/)

Shot for the May 16th 2013 issue of Stylist France, 'On Freedom Road' is a bike adventure photo shoot making big fashion statements.

Photographer Carlotta Manaigo captures brunette beauty Josephine Skriver as she takes breaks biking around the cobblestone streets of France. Fashion Editor Belén Casadevall dresses her in [romantic pieces](https://www.trendhunter.com/trends/contemporary-femininity) like floral-embellished white shoes and dresses but also changes her look up with fur coats and deep v-neck body suits. Hair stylist Terry Saxon sets her hair in a windswept 'do that perfectly compliments the carefree nature of the photo shoot.

On Freedom Road may at first sound like an editorial about the [spontaneity of traveling without plans](https://www.trendhunter.com/trends/libertas), but it is also about the ability to instantly change up your look at your heart's desire.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 35% | Activity: 30% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Fashionable Biking:** Opportunities for fashion designers to create biking-inspired apparel and accessories.
- **Carefree Fashion:** Opportunities for fashion designers to create clothing that embodies freedom and spontaneity.
- **Ecotourism:** Opportunities for travel industry to promote bike tours and eco-friendly experiences.

### Industries Being Reshaped

- **Fashion:** The fashion industry can incorporate biking-related styles and trends into their collections.
- **Tourism:** The tourism industry can promote eco-friendly and bike tours inspired by the fashion shoot.
- **Sportswear:** The sportswear industry can focus on creating fashionable and functional bike apparel and accessories.

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