# Celebratory Icelandic Chocolate Gifts The Omnom Love Collection Includes Two Tasty Options By Michael Hemsworth | Published 2021-01-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/omnom-love-collection References: [candyindustry](https://www.candyindustry.com/articles/89503-omnom-chocolate-introduces-love-collection) & [omnomchocolate](http://www.omnomchocolate.com/) The Omnom Love Collection is one of the latest offerings from the Iceland-based bean-to-bar chocolate maker that will provide consumers with a way to treat their sweetheart this [Valentine's Day](https://www.trendhunter.com/trends/valentines-day-chocolate-collection). The gift box includes [two chocolate bars](https://www.trendhunter.com/trends/ritter-sport-valentines-day) in traditional Icelandic flavors including Sea Salted Toffee and Lakkris + Raspberry, which are both made using high-quality ingredients. The bars come packaged in a gift box and come with a candy gram card that will provide gift givers with a way to express their feelings to the recipient. The Omnom Love Collection is available for purchase directly from the brand at a price point of $18.99, while the two chocolate varieties can be purchased individually for $8.99 each to suit specific consumer preferences seamlessly. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 42% | Activity: 82% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Icelandic-flavored Chocolates:** Innovative or unique flavors of chocolate that are inspired by a specific region, culture or cuisine can offer opportunities for disruptive innovation in the chocolate industry. - **Candy Gram Cards:** Customized or personalized greeting cards that come with the chocolate gift box could add an extra personalized touch to the gifting experience. - **Direct-to-consumer Chocolate Sales:** Selling chocolate products directly to consumers either online or through pop-up stores can streamline the distribution process and increase accessibility for consumers. ### Who This Affects Most - **Chocolate Industry:** Icelandic chocolate presents opportunities to explore new flavor profiles and break away from traditional chocolate offerings. - **Gifting Industry:** Collaborating with chocolate makers and including customized greeting cards as part of gift sets could modernize and personalize the gifting experience. - **Direct-to-consumer Retail Industry:** Offering chocolate products directly to consumers at retail prices can offer a new channel for businesses to reach more customers and increase sales in the chocolate industry. ## Related on Trend Hunter - [Romantic Salty Licorice Gifts](https://www.trendhunter.com/trends/love-collection-for-valentines-day.md) - [Artisanal Romanticism Chocolates](https://www.trendhunter.com/trends/ethel-m-chocolates-valentines-day-collection.md) - [Romantically Themed Chocolate Products](https://www.trendhunter.com/trends/venchi-valentines-day-collection.md) - [Valentine’s Day-Themed Candy Boxes](https://www.trendhunter.com/trends/love-letters-a-candy-tasting-collection.md) - [Limited-Edition Heart-Shaped Chocolate Bites](https://www.trendhunter.com/trends/heartshaped-chocolate-bites.md) - [Romantic Artisan Chocolate Gifts](https://www.trendhunter.com/trends/delysia-chocolatier-valentines-day.md) - [Romantic Danish Licorice Gifts](https://www.trendhunter.com/trends/2024-love-collection.md) - [Festive Celebration Chocolate Products](https://www.trendhunter.com/trends/chocolove-holiday-collection.md) - [Bite-Sized Dubai-Style Chocolate Gifts](https://www.trendhunter.com/trends/dubai-chocolate-gift-box.md)