# Telephoning Gift Wrapping Omni Present Device Calls Up the Sender to Deliver a Real-Time Greeting By Amelia Roblin | Published 2015-01-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/omni-present References: [yankodesign](http://www.yankodesign.com/2015/01/05/send-gifts-like-never-before/) & [frolicstudio](http://frolicstudio.com/portfolio/24hfrolic-omni-present/) The [Omni](https://www.trendhunter.com/trends/yeedi-m12-pro) Present brings an even more personal touch to [gift-giving](https://www.trendhunter.com/trends/thoughtful-aipowered-gift-adviser), making the recipient and the sender feel much closer to each other. Ideal for integrating into parcels that must be sent by mail, this unexpected [system of communication](https://www.trendhunter.com/trends/ar-message-concept) puts both parties in contact right at the moment of reveal. Frolic Studio constructed a compact gadget from an Adafruit cellular GSM module called Arduino. This would be attached to the inside of a box and programmed to telephone the mobile phone of the giver. When the package is opened, the call is initiated and it's possible for a real-time "Happy birthday!" or "Merry Christmas!" to be exclaimed by the person behind the Omni Present. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 64% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Real-time Gifting:** Innovation opportunities for developing gadgets or platforms that enable personalized, real-time gifting experiences. - **Smart Parcel Delivery:** Innovation opportunities for developing smart gadgets or systems that enable the communication between sender and receiver during the parcel delivery process. - **Customer Engagement:** Innovation opportunities for developing integrated systems that foster customer engagement, add personal touches and improve brand loyalty. ### Who This Affects Most - **E-commerce:** E-commerce retailers can use real-time gifting to improve customer experience and increase sales. - **Logistics and Delivery:** Logistics and delivery companies can develop smart parcel gadgets and systems to differentiate themselves and increase customer satisfaction. - **Marketing and Advertising:** Marketing and advertising agencies can use customer engagement strategies like Omni Present to create unforgettable brand experiences and increase brand awareness. ## Related on Trend Hunter - [Interactive Gift Tags](https://www.trendhunter.com/trends/interactive-gift-tag.md) - [AR Message Pens](https://www.trendhunter.com/trends/favor-ar.md) - [Retro Messaging Devices](https://www.trendhunter.com/trends/pippo.md) - [AI-Powered Digital Gifting Experiences](https://www.trendhunter.com/trends/magical-moments.md) - [Digital Gift Makers](https://www.trendhunter.com/trends/dearone.md) - [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md) - [Augmented Reality Kitchenware](https://www.trendhunter.com/trends/long-distance-message-mug-coaster.md) - [AI-Generated Holiday Messages](https://www.trendhunter.com/trends/personalized-communication-from-santa.md) - [Custom Wrapping Paper Prints](https://www.trendhunter.com/trends/group-chat-wrap.md)