# Hunger-Fighting Hotel Initiatives Omni Hotels & Resorts' Hunger Program Feeds Those in Need By Jana Pijak | Published 2019-09-05 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/omni-hotels-resorts References: [omnihotels](https://www.omnihotels.com/about-omni-hotels/say-goodnight-to-hunger) [Omni Hotels & Resorts](https://www.trendhunter.com/trends/tiki-social)' 'Say Goodnight to Hunger' initiative aims to help feed those in need and allows guests to participate in a good cause. The initiative raises funds for [Feeding America](https://www.trendhunter.com/trends/feeding-americas-mission) -- an organization that works to provide meals for families, children and seniors -- and donates one meal for every hotel stay guests complete. Additionally, Omni Hotels & Resorts teams up with the PGA Tour for its donation efforts and is the golf event's official partner. This charitable hotel program illustrates Omni Hotels & Resorts dedication to its community and will appeal to socially conscious consumers. The initiative also speaks to travelers' growing desire for [philanthropic trips, accommodations and excursions](https://www.trendhunter.com/trends/carnival-corporation) that go beyond exploration and entertainment to support a good cause. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 38% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Why This Trend Is Growing - **Socially Conscious Travel:** Hotels can create more initiatives to enable travelers to participate in philanthropic endeavors while on vacation. - **Charitable Tourism:** There is an opportunity for hotels to partner with non-profits to create programs that allow guests to make a positive impact during their stay. - **Philanthropic Excursions:** More hotels can offer guests opportunities to engage in social causes and donate towards community-based programs. ### Industries Being Reshaped - **Hospitality:** Hotels can differentiate themselves and appeal to socially conscious guests by implementing charitable programs like Omni Hotels & Resorts' 'Say Goodnight to Hunger' initiative. - **Non-profit:** Non-profit organizations like Feeding America can collaborate with hotels to raise funds and awareness towards hunger-related issues. - **Tourism:** Tourism operators can create more excursions that have a positive impact on local communities and the environment, catering to travelers who want to make their trips more meaningful. ## Related on Trend Hunter - [QSR Hunger Initiatives](https://www.trendhunter.com/trends/foodshare-program.md) - [Food Insecurity-Targeting Initiatives](https://www.trendhunter.com/trends/hunger-action-month.md) - [Festive Hotel Activations](https://www.trendhunter.com/trends/annual-holiday-programming.md) - [Hospitality Neighborly Initiatives](https://www.trendhunter.com/trends/hotel-indigo-1.md) - [Childhood Hunger-Combatting Initiatives](https://www.trendhunter.com/trends/share-our-strength.md) - [Kindness-Promoting Culinary Experiences](https://www.trendhunter.com/trends/world-kindness-days.md) - [Charitable Hunger Relief Initiatives](https://www.trendhunter.com/trends/food-banks-canada1.md) - [Hunger Relief Initiatives](https://www.trendhunter.com/trends/hunger-relief.md) - [Interactive Food Bank Partnerships](https://www.trendhunter.com/trends/hagendazs-and-giftameal.md)