# Salted Raw Chocolate Bars The Ombar Salt & Nibs Bar is Made with 100% Organic Ecuadorian Cacao By Michael Hemsworth | Published 2020-04-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/ombar-salt-nibs References: [foodbev](https://www.foodbev.com/news/ombar-raw-chocolate-adds-salt-nibs-to-its-line-up/) & [ombar](https://www.ombar.co.uk) The Ombar Salt & Nibs raw chocolate bar is the latest from the brand as part of its [100% Ecuadorian cacao](https://www.trendhunter.com/trends/beyond-good-microbatch-collection) product range that will deliver exceptional flavor and quality for those with a sweet tooth to appreciate. The chocolate features a [64% cacao dark chocolate](https://www.trendhunter.com/trends/dark-chocolate-covered-almonds) profile that's infused with fruity cacao nibs along with a touch of [salt in the mix](https://www.trendhunter.com/trends/napa-noir). The salt is harvested in a sustainable manner from the Kalahari Desert, which will increase the trace minerals found in the indulgent chocolate bar. The Ombar Salt & Nibs raw chocolate bar is reported to contain an array of antioxidants in the mix thanks to the high-quality ingredients along with 40% of the recommended daily intake of manganese. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 2% | Activity: 3% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Organic Raw Chocolate Products:** Opportunity for companies to create more organic and sustainable raw chocolate products that offer innovative and unique flavors. - **Sustainable Harvesting:** Opportunity for companies to explore sustainable harvesting methods and ingredients to produce more eco-friendly and socially responsible products. - **Functional Chocolate:** Opportunity for companies to create more functional chocolate products that offer health benefits in addition to taste. ### Who This Affects Most - **Chocolate Manufacturing:** Opportunity for chocolate manufacturers to innovate and create more sustainable, organic, and functional chocolate products. - **Sustainable Agriculture:** Opportunity for sustainable agriculture businesses to provide high-quality and organic raw cacao and other ingredients for the chocolate industry. - **Health and Wellness:** Opportunity for health and wellness businesses to collaborate with the chocolate industry to create functional and healthy chocolate products. ## Related on Trend Hunter - [Vegan Convenience Store Chocolates](https://www.trendhunter.com/trends/ombar-oat-mlk-bars.md) - [Minimally Processed Raw Chocolates](https://www.trendhunter.com/trends/rawmio-premium-raw-chocolate-bars.md) - [Dark Chocolate Snacking Ranges](https://www.trendhunter.com/trends/biona-snacks.md) - [Raw Goji Berry Chocolates](https://www.trendhunter.com/trends/raw-chocolate-bar.md) - [Cacao-Rich Chocolate Bars](https://www.trendhunter.com/trends/scharffen-berger.md) - [Nutty Vegan Chocolate Bars](https://www.trendhunter.com/trends/nutty-vegan-chocolate-bar.md) - [Antioxidant-Rich Whole Cacao Bars](https://www.trendhunter.com/trends/whole-cacao-bar.md) - [Beet-Infused Chocolates](https://www.trendhunter.com/trends/beet-salad-swirl.md) - [Satiating Dark Chocolate-Covered Snacks](https://www.trendhunter.com/trends/dark-chocolatecovered-snacks.md)