# Swiss Army Action Cams The Olympus Stylus Tough TG-Tracker is Ready Right Out the Box By Meghan Young | Published 2016-05-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/olympus-stylus-tough-tgtracker References: [theverge](http://www.theverge.com/2016/5/24/11751280/olympus-stylus-tough-tg-tracker-4k-action-camera) & [getolympus](http://www.getolympus.com) The [Olympus](https://www.trendhunter.com/trends/om5) Stylus Tough TG-Tracker can be likened to the [Swiss Army](https://www.trendhunter.com/trends/swiss-rig-bresson) knife of action cameras. It doesn't require a host of accessories like its competitors -- ahem, [GoPro](https://www.trendhunter.com/trends/hero-action-camera) -- in order to become as sturdy and useful as it can be. Instead, it's pretty ready to take on the world straight out of the box. It has a GPS radio, a barometric pressure sensor, a temperature sensor, a compass, and an accelerometer built right in. Of course, as its name suggests, the winning quality of the Olympus Stylus Tough TG-Tracker is its toughness. It is waterproof up to 100 feet, dustproof and crushproof up to 220 pounds of force. Yet it is only shockproof up to 7 feet and freezeproof to temperatures as low as 14 degrees Fahrenheit. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 50% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Versatile Action Cameras:** The rise of action cameras that come with built-in features and do not require additional accessories for full functionality. - **All-in-one Functionality:** The trend towards action cameras that include multiple sensors and features, such as GPS, barometric pressure sensors, temperature sensors, compasses, and accelerometers, in one device. - **Rugged and Durable Cameras:** The demand for action cameras that are waterproof, dustproof, crushproof, shockproof, and freezeproof, offering durability and reliability in extreme conditions. ### Who This Affects Most - **Outdoor Adventure:** The outdoor adventure industry can benefit from these action cameras by offering a versatile and durable camera option for adventure seekers, without the need for additional accessories. - **Sports and Fitness:** The sports and fitness industry can utilize these all-in-one action cameras to capture and analyze performance data, providing athletes with valuable insights and feedback. - **Travel and Tourism:** The travel and tourism industry can incorporate these rugged action cameras into their offerings, allowing travelers to document and share their experiences in even the most extreme environments. ## Related on Trend Hunter - [Extreme Condition Creator Cameras](https://www.trendhunter.com/trends/xtra-atto.md) - [Durable Waterproof Action Cameras](https://www.trendhunter.com/trends/akaso-brave-8-4k.md) - [Rugged Underwater Cameras](https://www.trendhunter.com/trends/wg-80.md) - [Thumb-Sized Action Cams](https://www.trendhunter.com/trends/compact-action-camera.md) - [Ultra-Durable Action Cameras](https://www.trendhunter.com/trends/insta360-x5.md) - [Pocket-Friendly UHD Action Cams](https://www.trendhunter.com/trends/5k-action-camera.md) - [Rugged Field Professional Cameras](https://www.trendhunter.com/trends/ricoh-ricoh360-theta-a1.md) - [Compact Sports-Ready Cameras](https://www.trendhunter.com/trends/hero-action-camera.md) - [Portable Stabilizing Cameras](https://www.trendhunter.com/trends/djis-osmo-action-4.md)