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# Olympic Beauty Training
Chinese Award Girls Get Groomed

By Bianca | Published 2008-01-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/olympic-beauty-training
References: [uk.reuters](http://uk.reuters.com/article/oddlyEnoughNews/idUKPEK24472220080109?feedType=nl&feedName=ukoddlyenough)

Who knew a [beautiful smile](https://www.trendhunter.com/trends/smile-20) could get you a spot in the Olympics?

In preparation for the Beijing Summer Olympics 2008, Chinese high school girls are going through a grooming process in which they're expected to wear painfully high heels and smile from ear-to-ear around the clock. They're in competition with each other in hopes of being selected as one of the few beauties who will be given the honor of [presenting medals to qualifying Olympic athletes](https://www.trendhunter.com/trends/ralph-laureninspired-olympic-nail-sets).

"I practice at home, and smile to the mirror for an hour every day," one young girl told [Reuters](http://uk.reuters.com/article/oddlyEnoughNews/idUKPEK24472220080109?feedType=nl&feedName=ukoddlyenough)in her training classes. "I want to present my smile to the world, and let them know that the Chinese smile is the warmest."

Along with perfecting their smiles, they take [etiquette classes](https://www.trendhunter.com/trends/beverly-hills-plastic-surgery) and in their "medal presentation rehearsal sessions" they need to walk in heels while balancing books on their heads as they present themselves with perfect posture.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 60% | Activity: 22% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Beauty Grooming:** The grooming process for Chinese high school girls highlights the opportunity for innovative beauty techniques and products.
- **Smile Training:** The emphasis on smiling in the Olympic beauty training presents a chance for disruptive innovation in smile enhancement technologies.
- **Etiquette Education:** Etiquette classes and posture training provide an opening for innovative educational programs catering to personal development and social grace.

### Sectors Adopting This

- **Beauty Products:** The grooming process for Chinese high school girls opens doors for the beauty industry to develop new products and services tailored to Olympic-level standards.
- **Cosmetic Dentistry:** The emphasis on smile training in Olympic beauty training creates opportunities for disruptive innovation in the field of cosmetic dentistry and dental aesthetics.
- **Personal Development:** The focus on etiquette education and posture training presents a market for innovative personal development programs and services.

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